Home Remedies For Pets & Humans + Bundling in Business

0:04 Hi, you have THENTO censure. Wow crazy you. Wake up America. It's time for. The Adventures of Pipeman on W four cy dot com list. Pompeats is number one internet radio station. Here's your host, the vipe Man. This is the pipe Man here on the Adventures pipe Man W four c Y Radio. And this is the positively pipe Man segment where we have the resident pet health Guru that we have every week here to give us some great advice to keep your pets healthy and keep yourself healthy and both of you happy as well.

0:50 So let's welcome to the show Pet Health Guru. Bill. How are you? I'm fantastic. I mean, you know, life is what you make it, and I choose to live healthy and you know, helping as many people as I can because I can share because I've done it. Anymore. You're talk exactly, I mean, just a little bit about me and what I do. I haven't been to an MD since the early nineteen nineties. Wow, No prescription drugs, No drugs at all, not even over the calend drugs. Nothing except food. And of course we're here to talk about home remedies because everybody is running around sick, you know, with this ease two separate words, and that's that's the problem is we've been told in all these things that people come down with, you know, we can only trust the white coat, you know, the establishment, that sort of thing. But there's nothing further from the truth. You can actually do it at home. But one of the keys of that is knowing basically what to what to source how you source it. Now, we recently had on the Pet Health Cafe a whole segment on how to be healthy on a budget, because

2:25 that's important. You know, you're going to be able to afford your health. People spend tons of literally truckloads of money on health insurance. That piece of paper never kept you healthy. And what are they using it for. They're using it for symptom management, not health. Yeah, it's you know, you know, in fact, if you go back in time, and I'm sure you remember, you bought hospitalization insurance. Yeah, yeah, not health insurance. And between that time and today, there's less health in the hospitals and in a medical community than there was back then. At least you had doctors that you know, I mean, medicine was kind of a blend back in the fifties and the sixties and the seventies, you know, and then all of a sudden everything they slammed the door on, you know, healthy earth based you know, preventatives, procedures and all of that. It all became mechanical, it all became art official, and that you know, we're not trying to heal the body anymore. We're just trying to manage your symptoms.

3:45 It's amazing, you know. Yeah, it really is agasted what we do to people's human bodies. Yeah, I know, it really is. And that that was actually it's all for a profit motive. Now on previous segments, you and I talk about this all the time, that we can actually heal ourselves, cure ourselves with basically real food, real remedies that we can make up ourselves all whether they're not really remedies, they're just you know, a combination of different foods for the most part, and you know, we just put them into different combinations to help the symptoms but also the help heal the body. And then number one that we always that you and I always talk about is that number one cure for every disease under the sun that our grandmother's made chicken soup.

4:38 I have a question for you while we're on that, what is the key to the best Jewish chicken soup? Number one? You want to you want to find the best chicken. First off is a Rhode Island red and you want to get the oldest rooster that you can, because it's going to pull on a all the minerals and all the nutrients into a great tasting soup. Actually, adding the chicken feet to it is even better. You though, That's what I was looking for. It's what gives you that nice golden color. That's the Jewish secret ingredient. I remember when I first learned that, I was like eh, and then like I my ex thing one she used to get so upset that she can never match my Manzle bowl soup on the holidays. And you know, we never told the kids till later what the real ingredient was in there, and that was the chicken feet.

5:41 You know, exactly, absolutely yep. But you know there's the easiest you know, home remedy that you can make. You know, when you go back in time, you know, even the early nineteen hundreds, most people their meals weren't the traditional American meal that was so nice on the plate with the meat and the potatoes and the vegetables. It was a stew or a soup. Yeah, and it was a conglomeration of whatever you had, whatever was fresh and available in season. For the most part, it was filling. It healed the body, you know, because bone broth, and it doesn't matter what kind of bone broth it is, is loaded with minerals. And that's what we need, is the minerals to rebuild the body, to produce.

6:38 The hormones and just overall health. You know. The fact that the matter is is those were normally more liquid and also cleaned out the gun. You know, you weren't backed up. You you know, you had enough. You were getting the fluids and from good clean water back then, which we don't have today, you know. So that's a big, big part of it right there. Now. Other home remedies, Okay, when we made that soup or that stew, use a plesthora of different herbs and what we call spices but botanicals, and each one does something a little bit different. But they're all cleansing. They're all bringing in minerals all the time, all the time. Where was today Everything that's ultra processed is loaded with different chemicals.

7:27 You read the ingredient label on a loaf of bread, you can't pronounce half the stuff. That's in it. It's ridiculous. I don't even get it, and I don't get why we need all these things. And it's still you know, when you make it without all that stuff, it still looks the same and tastes better. Much much better, because it's natural. I mean, you know, but we want to add you know, high fructose corner syrup to make it taste better, sweeter, msg make it taste better. There was nothing wrong with the taste in the first place. Why are we doing that? Well, because we added in the preservative, We added in the color and the vitamins that were deficient that we're taken out of the grains and in a case of breads and things of that nature, so we have to disguise it with the corn syrup and things of that nature.

8:15 And of course that just creates this whole, this whole waterfall, if you will, of illness, disease, and. You know, most of its small stuff. Why does everybody run around, Why do we need all these acids and these gastric problems? You know, you know what's funny about that is I have friends that they basically live off of either gaviscon or thumbs, and I just say to him, I'm like, wouldn't it be easier to just eat food that isn't going to make you feel like that? But it doesn't taste good? I just crave this stuff. And also because. Those chemicals that you can't read, which are a lot of the synthetic sugars, those are narcotics.

9:01 Yeah, in our. Everyday food, you couldn't stand out front of a seven eleven or a wah wah or any of these stores was little packets of that product because you'd be busted. But I can walk in the door and I can buy it in a soda or you can buy it in the brownie or a sandwich. I remember, way back when I would cook steaks when I was in middle school. One of my favorite seasonings to use on there, because it was very popular at the time that you cannot buy now. Was accent. Yes, and I will stay I'm trying to think to myself, why did it make it taste better? I'm not even really sure if it did. I think it was just programmed in our head.

9:51 Part of it was programming. The other part of that though, was the chemicals that they had in there, broke down the artificial omega six fats that were in that meat because we're feeding them grain now instead of grass. And it was actually also a tenderizer at the same time because that beef back, that grain fed beef back then you had to huge you know. That's why do you think state bans were serrated? Because you hit a saw through your steak? Yeah, it wasn't real food. Well, you know what other home remedies do you think we should tell people about that? Well, what would you say is your top three home remedies?

10:35 My top three? Okay, and number one is probably hot toddy. Now, well that would probably be number two or three. However, number one, raw honey. Raw honey is so nutrient dense, antibiotic, probiotic at the same time. Actually it's absorbed when you put it in your mouth. It's being absorbed through your mucous membranes in your mouth. What's working instantly and the way we actually know that, I can have somebody that's having a seizure, a dog is having a seizure, a cat, any animal that's. Having a seizure. If I put raw unfiltered honey directly in their mouth.

11:17 That seizure stops five to fifteen seconds later. Wow, because it's absorbed so easily, and it does so much for the body. Actually, the compounds that it can actually cross the blood brain barrier to stop a seizure in this strap for gastric stubs. Of again costs a cold. So you're coughing, you get a lot of mucus. That honey breaks it down right away stops that coughing sensation because that's all caused too by the poisons that we've discussed on other things where we get the mucus build up. And of course you can wake up in the morning after you know, being showered by our chemtrails and stuff like that.

11:59 You wake up in the morning, you get all the eye guns. Your eyes are burning, so you've got the drip. You know, it goes into your nose and into your throat and eventually it gets down into your gut. Now you get an upset stomach on top of everything else. That helps break that stuff up and soothe that and heal not the body heel itself my number on my like I said, actually, of course the bone broth was actually the number one. But how many is a go to depending on the type of problem. I'd like to use a lot of uh spurrellina in chlrella colorrella for cleansing, spurling as an antioxidant. You can literally live on that combination your whole life and have everything that you need because spurlinga is not an it's not an algae like people think it is a plant. It's actually a bacterium that contains the amino acids that we need as well.

12:51 I mean, I tell vegans, especially in vegetarians, if you need you know, they're looking for a source for their mega you know, there are omegas and their uh you know, amino acid supplement with squirreling up. That's the only thing that has them in a so called plant format. Of course, other go to remedies of course, as you mentioned hot tatis or teas that that's important because of course the warm the warm water again you gotta have clean water helps and generally speaking, you can also you know, combine it with almost any healing herb. You know, we've talked on previous shows about UTI's. Okay, so you can make dandelion tea and cranberry tea, you know, for cleaning out your liver, milk thistle tea, tumor of teas. We can combine all these together, and we can infinite number of combinations depending on what's going on in the body. And you know, it's just it doesn't take a lot. You don't have to be a scientist to do this. Your body tells you. And I can illustrate that with people that actually do some cooking. I mean, that's unusual today, but you know it was families, especially with everything that's going on. Every family has a secret recipe that they use or go to when I don't have any time to do anything. And you know, quite often it will evolves some sort of meat, usually some ground meat, and usually some pasta or noodles or something of that. It all wasn't a pot together, and then we season it

14:22 to our flight to what we want. And when we're doing that, we can do it twenty times in our own and you're just going through the motions. You don't even think about it. The twenty first time you're reaching that cupboard to pull your herbs or botanicals and spices out of it, and your hand goes, oh, I'm going to try this one. Why did that happen? Because your body innately knows what you need and you grab that one, you add it to your meal, and it's like, oh my god, this is why haven't I been using this forever? Because this is just so fantastic. Two weeks later, you do the same thing, you grab it, the same herb you added to it. It's like, oh my god, one am I thinking this is such crap. It tastes horrible, And that's because your body only needed a tiny bit of it.

15:07 And the other example I use. On that particular part of it is vegans and vegetarians because we know we need the amino acids and that that are in meat. But I'm not gonna eat meat. That's horrible. Okay. Well, and even people that eat meat, the different stuff, the organ meat primarily, well, that's found in sausage and hot dogs. Oh, I would never. I would never give my kids hot dogs. I've never feel read that. And then they go to the fair and they walk past the hot dogs stand, and even the most strict of vegans anybody looking, oh give me two quick, because a body knows it needs it. And then those cases it knows that I'm not going to give it to it voluntarily anytime soon, so let me get as much as I can. You know, the person would eat half of you know, a lettuce sam which is now we need three four hot dogs in the building their body over time.

16:05 It's just you know, these are home remedies that you need, that you need to eat the right foods. And that's actually the remedies. The remedies are the food. Are the nutrients that are in the food itself. Well you heard it here. Food is the home remedy Bill. How did they reach out to you to get more information? Get more advice? Listen to your podcasts, view your podcasts, check out all your products at my Panty of pet all that good stuff. Ah. First off, for general information, I always recommend start with the pet Health Cafe. Eighteen seasons of information that are there.

16:49 We've been giving bringing the truth since we knew, since we find this stuff. I research all the time. I'm finding stuff. A lot of my research are things that we're actually documented back in the yearly nineteen hundreds, of the late eighteen hundreds, we've known about this stuff that has been hidden. I bring out the truth on the Pet Health Cafe on it. You know, you can watch it on iHeart or no, I'm sorry, watch it on YouTube, Spotify, on any of the Basically, I guess almost all the audio platforms were on. Worldwide. So you've got a lot of information there that gets you that should be stimulating your brain to ask the questions.

17:30 And then when once you've got that information, look at my pale Yeah, my Paleo Pet online website. First off, we've got all the products that we recommend and use. Secondly, we've got all my magazine articles, blogs, all of that are listed on there as well and links obviously to my show. So we've got a whole. Library basically of research that there explanations on the products. Where we are allowed to. Actually explain things because when it comes to things like herbs and botanicals and home cures, we cannot make any statements of anything that would resemble any kind of diagnosis or benefit. But you can read between the lines, and of course then you can come into the store my Paleo pat in Papino Beach, Florida, nine five hundred talk with our trained team leaders. There they will help you put together stuff for the home remedies which starts can start with herbs and botanicals. It can go to raw dairy and past and raise eggs, our farm and a table with all our good Florida raised completely clean meats and fish and poultry. And on top of that, we also have clean water products, clean air products, you know, because my mantra is with clean air, clean water, clean food.

18:54 It makes it very easy. If you do that, you can live. Like me without getting sick every day or other every other week or that sort of thing. You know, like thirty years, thirty five years without having to take a single medication. And like I said, I'm not a young guy anymore. I work seven days a week generally. Even when I'm not working, I'm working. And you're aware of that because you know, we just keep going. We can go when we have the right the right nutrition, the right plan in place. Yeah, and it's not that difficult, like I said, we you know, we we can give you different information on the podcast, even eating clean on a budget and different individual melodies that just eating the right thing can actually cure. Yeah, but it's a body that does the curing, not us.

19:53 That's it. Well, once again, you're a great help to our listeners a wealth of information always have and you keep up to date with it too, so that's important. So I recommend everybody reach out to you, check out the pet Health Cafe, check out my Paleo pet uh and we'll be back next week with more from the pet Health Guru on the Positively Pipeman segment of the Adventures pipe Man here on W four CY Radio. But in the meantime, we're gonna do some ticket giveaways for upcoming festivals on the Pipe Man Radio Tour, and we're going to have Michael Barberita, our resident business expert, giving us some powerful business strategies right here on the Adventures of Pipe Man on W four c Y Radio.

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21:25 And Shine Down plus Pierce the Veil Looks, Charlotte at the Offspring, Sublime Dot Smack Breaking Benjamin, Marilyn Manson and so many more. Sonic Temple in Columbus, Ohio, May fourteen to seventeen passes on sale now for his lowest one dollar down at Sonic Temple Festival dot com. Welcome to Rockville. Returns to Dayton at International Speedway May seven through tenth with food Fighters. My chemical romance. Guns and roses, and bring Me the Horizon plus Tony Style five Finger on the Offspring, Breaking, Benjamin Data Remembers on Slat and so many more. Welcome to rock Film May.

22:05 Sevent tents passes on sale now for as low as one dollar down, and Welcome to rock Fill dot com. This is the pipe Man here on the Adventures pipe Man W four c Y Radio. And I'm here with our resident expert that we have on the Positively Pipe Man segment every week with some powerful business strategies. And let's welcome to the show. President of Next Step CFO, Michael Margarita, how are. You fantastic day? Thanks for having me so last week I talked about adding more value and UH as part of a compelling offer. This week, I'm going to talk about packaging and bundling products and services together, which also enhances an offer and makes it more compelling. I remember when I was in the ski business. I everybody and his brother packaged Skis boots and Paul Skis boots, bindings and Poles Skis binding some polls all the time, and customers would constantly, constantly come in looking for packages. And because a package is like a package, the perception is like a package, or a bundle is like a package deal.

23:18 The word deal like follows package very naturally for most people. And so we developed packages or certainly for Skis, like every other competitor did. The problem was is that those packages were comparable. So if you had a Rosignol Ski and a tyrolea binding and a Reflex poll that was packaged together, a competitor had something almost exactly the same, you know, and it was very very comparable. But what we did is we also packaged clothing. We were the first ones to do it. No one else did it. Even after it was successful, no one else did it.

23:59 But what we did, Dean, is we took the most populous ski graphics that people would buy in a ski package, okay graphics, And we went over to the clothing department and we put together a hat, sweater, parker and pant combination to match those graphics, those those popular ski graphics. And so once a customer bought a pair of skis, it was so easy to take them over to the clothing department and sell them the matching package clothing package that went with those that ski package. And it worked, excuse me, worked phenomenally well. And uh, I guess the critical point is is that when you package things together now, the way you price it is you either do one of two things. You either have you know what your individual component prices are, you even increase those and make the package less so you don't lose any margin, or you're more interested in generating gross profit dollars, so you keep the prices the same of the individual components and make sure there's a ten to twenty five dollars savings with the package. And that works famously, and so the customer knows that getting a deal. But you just increase your average dollars per sale versus individual components, so it works, It works really really well. And the other component, the

25:29 other thing that's worked very well in packaging is a good better best model. We have a good, you know, a good what you consider to be a good low end product bundle package, and then a better and then a best. And what that does is is that increases the sales of the better for the most part. Sometimes people buy the best, of course, but it really is designed to increase the sales of the better. And so by using a good, better, best mode model, that's another compelling way to deliver to the customer because uh, it's a package once again, package deal and so these are these are terrific ways too. And the beautiful thing about a package, the best thing about a package is that accepting the escape as is where everybody was packaging the same thing. But when I started packaged clothing, they were going into other stores asking for packages and they didn't have them at all, and even if they even if they did, and they they never did, but even if they did, it would never be the same. It would be dramatically different versus the ski package that was that was kind of replicatable. And so yeah, so you can really differentiate yourself from your competitors when you package things together. Yeah, told me, because no one else is offering that package or that bundle.

26:53 Well, not only that, but people like the buy packages. Okay, let's call it what it is. It's it's psychological. And the proof of that is everybody that goes to McDonald's wants to buy a value meal. I've done the math. Most people don't do the math too when it comes to packaging, right, they think they're saving my but you calculate the value meal at McDonald's. If you were to buy the items separately, you would pay a penny less. So, in other words, you're actually paying a penny more. To get the value meal. They have packaged it, so you want to buy it even if you don't want the stuff in it, and they've ended up the business has ended up selling you more than they would have sold you. I'm a perfect example of how that could work if I didn't realize what they were doing. Because you know, I'm somebody like I don't eat fries or I don't have a drink.

27:57 You know, there's some places you go they have this package deal where oh, well, I'm only paying fifty cents more for the drink. The stupid part about that from my end is that I'm not going to drink the drink, So I'm paying fifty cents more to get the value and the package because it's appealing to me, right, And that's true of everybody, right. And you know, I noticed Dunkin Donuts did in this market area here on the East Coast did the same thing. Where you add up the components and they're more than the individual parts. It's rot deceptive but acceptive, but brilliant at the same That's right, that's right. They wouldn't be able to do that if people actually figured it out, I know.

28:44 But the thing that kills me is they call it a value meal and you know. Well, I'll take it a step further when I have told people that I'm with that. You know, if you just buy it separately, you'll pay less. They're like, yeah, but it's easier just the order to that how people think, you know, and don't think that way with anything like you're talking about the skis to them, it's easier to just sell me everything I. Need any point. You feel nickel than dime too, I know I do. If you like do that to me, like, well, this will cost this, this will cost this, this will coss this.

29:24 If you give me the package, then I'm like, oh, okay, cool, you know, and I'm not so analytical about how much I'm spending because I don't feel like you're nickel and diming me. It's so true, it's so true. The psychology there is just amazing. Yeah, and people would be more apt to buy a package, and especially like you said to your point, you're talking about give me everything I need for one price. I did. I think I told you in another episode. I did that long ago when I was in the pool and spa business, and we would have like Labor Day, sales day after Christmas sales where there was a line out the door, and I always sold way more than every other salesperson because I had created packages before I even started, and people would come up and I'm like here, and I would write up the whole thing, go here, you go, and it would be like, you know, one after another.

30:27 Opposed to what the other salespeople were experiencing is haveing and go over everything. The people are feeling nickeled in dime, and then they're asking more questions, well, why should I get that skimmer? Opposed to a skimmer, why should I get that filter, post that filter, whereas the way I was doing it was like includes everything you need and they didn't ask me a question. And literally the average pool sale, which was you know, anywhere from five to ten thousand, took me less than five minutes, whereas my other salespeople there they would be pitching people for two hours on one sale. Oh that's amazing. It works.

31:08 The psychology behind it is just it's just fantastic. And a lot of business owners are leaving money on the table by not utilizing them. Absolutely, So how do our listeners reach out to you to find out what your bundles are? Okay, well, they go to next STEPCFO dot net. They could download a free copy of my book called Powerful Business Strategies. And I'm always updating my book and I love interviewing business owners for the next edition. And so they go to next STEPCFO dot net, forward slash contact, fill out the contact form and in the message section write the word book interview and I'd love to have the opportunity to I love interviewing business owners. And in exchange for that, you'll get we'll go over strategies that your competition isn't doing and By the way, what I interview you on is what act the strategy would have for businesses who would utilize it in your industry. So it's I need your I need your opinion. I'd like your opinion on it because business is always changing.

32:10 Yeah, totally. And I do want to give one last example that I was thought about while you're talking too, is you know another perfect example is the fact that you know, people go to a restaurant, let's say, and nowadays the fashionable thing at restaurants is they pass on the credit card fee to you, which used to be illegal, but now it's legal, you know, and they charge you a three percent service charge for using a credit card. First of all, we know that if they're using the proper merchant they're making money off of that too. But here's the point. Somebody like me, when I see that, I want to leave the restaurant and go somewhere else. My viewpoint is, if you're going to do that, just raise your prices.

32:59 Build it into the price. I'll feel much better when you're nickel and diamond me like that. It makes me feel like I don't want to do business with you. I would rather you add that three percent into the price of my meal, and then I know, well, that's the cost of the meal, opposed to try to say, hey, here's the price of the meal. But here you got paid us extra charge because you know we're processing your credit card and it's the cost of doing business. No, I can't agree with you. More business. It's a cost of doing business. I can't agree with you. More like I've used prink cards all the time. I never charge people to service fee. It's part of my expense for running the business.

33:39 You know, I do this. I do the same thing. So even do that bundle your service charges, right, get that in there there it is, all right, Thanks a lot once again, Michael. We'll see you again next time here on the Adventures of Pipelin. Thank you, Thank you for listening to the Adventures of Pipemin. I'm jovey U for c u I Radio. Mm hm