Feb. 23, 2026

Pet Obesity +Two KPIs That Can Drive Scale

Pet Obesity +Two KPIs That Can Drive Scale

Season 20, Episode 25 of The Adventures of Pipeman. It’s the Positively Pipeman weekly segment of The Adventures of Pipeman. Chapter 1: The Pet Health Guru is back and we talk pet obesity. Bill “weighs in” on fat pets... Chapter 2: Michael...

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Season 20

Season 20, Episode 25 of The Adventures of Pipeman.

It’s the Positively Pipeman weekly segment of The Adventures of Pipeman.

Chapter 1: The Pet Health Guru is back and we talk pet obesity. Bill “weighs in” on fat pets...

Chapter 2: Michael Barbarita of Next Step CFO and Powerful Business Strategies will discuss Two KPI’s that can drive scale – There are two KPI’s that can really drive your business and its ability to scale. By the way, Shark Tank investors always ask about these two KPI’s.

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WEBVTT

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The following show contains adult content. It's not our intent

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to offend anyone, but we want to inform you that

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if you are a child under the age of eighteen

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or get offended easily, this next show may not be

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for you. The content, opinions, and subject matter of these

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shows are solely the choice of your show hosts and

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their guests, and not those of the Entertainment Network or

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any affiliated stations. Any comments or inquiry should be directed

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to those show hosts. Thank you for listening.

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Hi you unto Yes, that's sure?

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See why bring you you?

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Why?

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Up of America.

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It's time for the Adventures of night Man.

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I'll go you for supplit.

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I com list Pompeats. It's number one internet radio station.

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Here's your host, the Fight Man. Yo, it's Monday. It's

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positively Pipeman on the Adventures pipe Man W fourcy Radio.

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And I have some very very very very exciting news

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coming up in a minute. We had a major announcement

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shortly before the show. And it's kind of funny because

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I was actually gonna ride my bike into this studio.

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I was halfway here and then I saw the announcement.

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I'm like crap, I got I need to go back

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and drive to the studio so I can do this.

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And basically on the way to studio, I was sharing

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it out, you know, and gain prepared because we're going

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to be doing some ticket giveaways, that's why. But first

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let's bring on Studio Nut and the Pet Health grew

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so we are after we do this, we are going

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to talk about pets and business.

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What were you going to say, no, go ahead, I

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was just gonna say hello.

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Well, hello Bill. Today we're gonna talk about pet obesity.

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Why is your pet fat? We want to know pet

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health Guru. And not only that, why is Wan's guppy fat?

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Is it the flakes? Are there two mainy flakes going in?

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We'll find out in a minute. And then after that

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we're gonna have our powerful business strategy segment with Michael

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Barberina and we're going to talk about two KPIs that

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can drive scale if you have a business. You don't

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want to miss that. But I'm super excited one of

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the festivals, hold on first, we gotta prepare for it.

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I think I brought Broke out the Kazoo for two reasons.

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One is yesterday's live show was about the Renaissance Festival

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here in South Florida, which is one of my favorite

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events and not far from you Bill, right, Yeah, exactly.

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Oh my god. So the kazoo makes me thinking the

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Renaissance Festival. And I want to show you something if

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anybody can see, look at this is from a band.

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The band gave it to me at f festival for

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an interview. Can you tell me the name of the band?

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Point there? It is? Okay, so, And you know, it's

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funny because when you look comments for bands like that,

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people are like, oh, thank god, it's not some boring name.

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Like they consider this like non boring if you can't

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if you can't figure it out, but they can figure

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it out. You know, it's not about them, they know.

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I think you know, it's kind of about like you

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just want to keep them your private underground is what

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it is. You know, that's why you like it. But

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I do have an announcement because the one of the

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loud definitely the loudest, one of the biggest festivals in

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the United States of America, just announce the full lineup today.

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They had released like twenty one bands before and people

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were already making comments because people are a bunch of

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whiny babies nowadays. Okay, but I bet they're not making

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comments anymore. After seeing this lineup, you're ready for this?

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Almost two hundred bands at Louder than Life in Louisville, Kentucky.

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Two hundred. I mean, that's insane. So thank god we

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don't have Rebel on the show with us today because

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I always have her read the lineups just for entertainment,

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to show the Louisiana education. She would take two shows,

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so that's slight up and mispronounced, probably all of them.

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So I'm gonna go through them real quick and we'll

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see how New Yorkers can do it opposed to Louisiana

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swamp people. And I hope she listens to this later

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so she can see what I think about her. Anyway,

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here we go, My chemical Romance, Iron Madeen Tool, Limp Biscuit,

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Pan Terra, only US show for Pan Terror, piercevell Gojira,

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Danny Elfman, which one of you knows who Danny Elfman is.

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Neither of you? Oh my god. Okay, So he started

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this band that actually played in my high school gymnasium.

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Oingo Boingo. Do you remember that band? Bill? Not at

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all Okay. Now, he is the biggest composer in movies

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and TV ever. He's the composer for all the Batman's,

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He's the composer for the Simpsons, you name it. That's

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that big. He's composed it. So he'll be there. I

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would like to get an interview with him because he's

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like one of the most famous people on the planet.

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The Prodigy, Sublime, popa Roach, a Day to Remember. Baby Metal.

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Baby Metal is this Japanese band or girls and they

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have the coolest setup because they're like it's a typical

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like Jay. It's J metal opposed to J pop and

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it's pretty wild. It's like watching some like theater show,

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but Metal, Megadeth, their farewells show, Danzig you know Bill.

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Do you know who Glenn Danzick is?

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Nope?

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Uh? And then very special guest, very special guests. Well

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you might know that the Misfits, You know the Misfits.

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That was Dan Yeah, there's a very special guest that's

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not the name of the band, Hailstorm Rise against Alice Cooper.

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You know Alice Cooper, don't you.

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I've heard that one too.

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There you go, Circus Survive Einstein Kills Jimmy World of

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Mars Volta, Mastadon the U's Bill Murray Sabatan, koheedon Cambria,

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The pre Reckless Hop Mulligan by way to pre Reckless.

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The lead singer is Lindy Lou who from Uh Wait

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and called the Grinch, Taking Mac Sunday, Sleeping with Sirens

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in this Moment, Dance, Cabin Dance, Kyotos, Black Label Society,

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Kill Switch, Engage and Threat Ministry, Cavallera, Skillet, The Warning,

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Nothing More, Tom Morello, you know who Tom Morello is,

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Bill Nope. He was a guitarist of Rage Against the Machine,

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you know, Rage Against the Machine. No, how about Sound

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Garden with Chris Cornell. See, this is fun. Obviously this

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might be more fun than doing it with Rebel. Lindsay Sterling.

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She's an amazing violinist. Oh my god, you gotta look

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at the videos for Lindsay Sterling. She is really cool.

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Death Clock, which is a band that was an anime

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first and a made up band in an anime, so

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now it's a band performing at the festival. They are

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pretty good. Blackveil Brides, Kubla Khan and t X under

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Oath Alkaline Trio Machine had Suicide Tennessees, Chad Gray, the

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Voice of My Vane and Hell Yeah, thirty Years of Madness,

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Star Set, Bad Flower Alexis on fire by way, I

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have Bad Flower, Healys just saying animals as Leaders Thrice Loathe,

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Cold Chamber, po d the Home Team bowling for Soup Thursday.

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Even for me, It's gonna take a long time to

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get through this. We the Kings from Ashes to New

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Fit for a King Sleep Theory, President Gar, you must

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know Gwar from Oprah. Bill Gar shocked the world on Oprah,

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pal Roy Hell, Hells Dunes, betray you lit get scared.

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Let's wind of those bands that I guarantee you know,

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but you didn't know it was them. Like they have

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these songs that are like really really popular and nobody

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knows it's them. Sometimes, Uh, get scared, said off Blood

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for Blood, Tsunami, Filter, Alyssa, White Guns, Soul Fly Between

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the Bury to Me Era Chelsea Grin After the Burial,

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Lacey Sterm Toady's currents orianthy I Hope I pronounced that

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one right boundaries make them suffer. Metal Church Reunion. I

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just interviewed the dude from Metal Church the other day.

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The Acaciaus Strain, the Red Jumpsuit Apparatus twentieth adversary of

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Don't You Fake It? Holding Absence, Haywires, Spite, Agnostic Front,

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Escape to Fake Juice, Emure, every alien ant farm. You

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know that one bill they did. They did the cover

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of Michael Jackson's Smooth Criminal. Very popular. It was more

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popular than then he did it in some ways. Seeing

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Queen Caskets, Rain City Drive, the Funeral Portrait, Appealing, Flash

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Hates Today, Holy Water, Locked Shut, Hail the Sun, Mad Ball,

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I See Stars, mushroom Head, Angel Dust, Scary Kids, Scaring Kids,

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the word Alive, Jeffrey Hardy MC Sabbath, the Ataries, the

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Rasmus Volumes, wind Walkers, Twitching Tongues, Powerman five thousand, The

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Barbarians of California, Emery Malean and the Sons of Disaster

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Born of Osyrus H two O Read, Josie Scott, the

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original voice of Saliva, Alias Way thousand, Belows Soil, Arrows

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in Action, Chaine Saint zero nine thirty six, Elijah, Holy Wars,

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Butcher Babies, Never Tell, dry Kill Logic Icon for Hire,

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Kemmy Kehoe Co Defendant's Texas Hippie Coalition Austin Carlyle, the

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original voice of Mice and Men, the pre wild end it.

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I don't even know where the end is to be honest,

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Man Rivers of Nile like Monster Flames, signed so to

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Swarm Archers, Kyo Primer fifty five and Mourosa Gemini Syndrome

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Schaman Shamans Harvest two hundred stab wounds. I have to

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take breaths here, you know, I have fifty six or

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one fifty six. It's hard to read too, with the

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sunglasses missing, laying fox Lake, I can't even say that.

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One Gray Haven, Ging Bio, Many Eyes, Tan Trick, The

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Violent Hour, Dark Divine sent by Ravens showing teeth, Mystery Guests,

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Earshot t X two Diamante otherwise. Dooby. There's somebody named

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Dooby and not the Doobie Brothers. He is Legend Aviana,

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the a Nova, Future Palace, Caine Hill, Corpse. Listen. I'm

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almost to the end, actually, oh wow, I was, so.

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I might as well finish now. Billy McNichols Set for Tomorrow,

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Death Valley Breaks, Gates to Hell, Dream Wake, Resolve, Bolt Cutter,

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Body Box. That's someone. I'm glad it had the name

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because I can tell what it is now, but the

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logo is one of those logos Heavy Hitter forty below

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Summer Corpse filed and I said, Caine Hillaray, right, yes,

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I did there it is. You're two hundred Louder than

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Life bands right there. I got a better way to

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do it, though, one don't you think there's a better

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way to have done that?

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It would have been a faster for sure.

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Let's try it a better way now.

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Louder than Life North America is loud. This rock and

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metal festival returns to Louisville this September with much of

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an romance, Iron Maiden, Ulm, Biscuit and plus ten Sarah

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Here's the Flokira, a Roach more. Nearly two hundred bands

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across seven stages Louder than Life at the Kentucky expos

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Center September seventeenth through twentieth.

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Passes are on.

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Sale now starting at only one dollar down at Louder

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than Life Festival dot com.

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And we are given tickets way to Lower in Life.

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So dm me at Pipeman Radio anywhere on socials tell

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me who I have all the bands I listed is

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the band you want to see at Louder than life

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and you'll be airned to win. And Bill, I just

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want to say something. I could guarantee you I have

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a solution. Okay, before you give your solution, I could

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guarantee you if your pet is obese and you bring

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them to one of these festivals that I do, they

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will no longer be obese, and especially if they go

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into the mash pit. Even me, Like, Okay, so I've

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been off tour since like October, and I think I

206
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gained like ten pounds because like when I'm on tour

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doing these festivals, I'm like walking like eighty miles in

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a weekend and washing. So that's my advice to the world.

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Bring your pets to a music festival if you want

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them to lose weight because they're obese. Now, that's probably

211
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not good advice, so we'll let the pet health girl

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give the good advice.

213
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You are absolutely right, that is not great advice. They

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will not appreciate the music like you do.

215
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But how do you know if they have a god.

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Well, actually it would depend on their energy level of

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00:16:00.080 --> 00:16:02.000
that meets. If it's your pet and they have your

218
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same energy level, yeah there might be some enjoyment there,

219
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but for the most part. Their hearing is so much

220
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more sensitive. It'll probably drive them nuts.

221
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What about what about your guppy? Do you think your

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00:16:15.840 --> 00:16:20.240
guppy would would like going to a festival like that one?

223
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I think they would.

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I mean the water definitely filters out most of the sounds,

225
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so they would just feel the vibrations.

226
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I think they would enjoy that nice. It's like they

227
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have the spa.

228
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Is your guppy OBEs?

229
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I think she's just pregnant.

230
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Though I don't want to be like, you know, I

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don't want to assume anything, but.

232
00:16:39.200 --> 00:16:42.279
Well, wait, wait a minute, wait a minute. Is are

233
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there more than one guppies in there?

234
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Are?

235
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And they're different, you know, genders? People might attack me

236
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say to that word, so it's like hard to come out.

237
00:16:57.639 --> 00:17:01.840
Well, I don't know their pronouns, but I'm assuming yeah.

238
00:17:01.080 --> 00:17:07.599
Okay, Like I wonder if fish address each other by pronouns.

239
00:17:07.799 --> 00:17:11.039
You know my grandmother, Oh, she would get mad at

240
00:17:11.039 --> 00:17:16.319
me if I said she or he. You don't call

241
00:17:16.599 --> 00:17:21.480
people my pronouns. He call mine their proper name. That's respectful,

242
00:17:22.720 --> 00:17:23.759
isn't that how you grew up?

243
00:17:25.240 --> 00:17:26.440
That's exactly the way it was.

244
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And your pets were an obese, No, they were not

245
00:17:31.920 --> 00:17:35.759
so I just found the other solution. See maybe another

246
00:17:35.880 --> 00:17:39.079
bad solution, but okay, let's go on and give the

247
00:17:39.119 --> 00:17:39.839
good solution.

248
00:17:42.359 --> 00:17:46.680
Yeah, obesity is a major major issue in our pests today,

249
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and of course it follows the trend in should I

250
00:17:52.400 --> 00:17:56.960
say human beings? Is that proper analogy for who we are?

251
00:17:58.039 --> 00:18:02.599
You know? Again, we have to watch that. But you know,

252
00:18:02.720 --> 00:18:06.640
primarily the number one reason is the toxicity of the

253
00:18:07.039 --> 00:18:13.480
body between ultra processed foods, over medication, preventatives, all that stuff,

254
00:18:13.519 --> 00:18:17.359
and I'm just our you know, chemtrail filled air, all

255
00:18:17.480 --> 00:18:21.119
those are absorbed into the body. Body doesn't know what

256
00:18:21.160 --> 00:18:25.480
to do with synthetics, artificial stuff, made up man made stuff,

257
00:18:25.880 --> 00:18:29.839
and so it starts. Actually, I sometimes describe it a

258
00:18:29.960 --> 00:18:34.480
lot like here we go again. Women with shoes. You know,

259
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when they fill up the closet with shoes, they never

260
00:18:36.960 --> 00:18:39.920
throw a pair out, They just make somebody build another closet.

261
00:18:40.680 --> 00:18:43.200
Our body is the same way with toxins. It's stored

262
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in fat cells. So when all our fat cells get

263
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filled up with toxins, we build new ones. And that's

264
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why when you go through a detox, most people lose

265
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weights because we can now burn off that fat that

266
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was in the wrong places.

267
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I have to say before you go on that I

268
00:19:00.960 --> 00:19:04.319
have taken total offense to what you said because I

269
00:19:04.480 --> 00:19:07.839
have like seventy five pairs of shoes.

270
00:19:11.359 --> 00:19:15.359
Okay, so who built your extra closets?

271
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Not a woman? But seriously though, Yeah, it's like with

272
00:19:25.960 --> 00:19:30.759
humans too, man, like you stored as garbage in your body.

273
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Like I often wonder with humans, so at what point

274
00:19:39.079 --> 00:19:42.799
do you not realize how big you're getting? When we

275
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go to the obese level. We're not talking about overweight,

276
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We're talking about obese, which is unhealthy. You know, how

277
00:19:49.319 --> 00:19:52.839
do you not I always think about that hat like listen,

278
00:19:53.640 --> 00:19:58.559
just like recently, like I'm going to Costa Rica on Sunday,

279
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and I'm thinking myself, I'm gonna I've been like in

280
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training to go because because I've been you know, home

281
00:20:09.200 --> 00:20:14.720
since October at least most of the time, and I'm

282
00:20:14.759 --> 00:20:17.160
looking in the mirror, I'm like, yeah, i gotta get

283
00:20:17.160 --> 00:20:20.599
back into my boxing weight, you know, And I'm not big.

284
00:20:21.839 --> 00:20:24.160
Well I just saw me. I'm not big, you know.

285
00:20:24.279 --> 00:20:28.240
But but like so I couldn't imagine getting to that

286
00:20:28.400 --> 00:20:32.559
point with like It's one thing if you were a

287
00:20:32.640 --> 00:20:35.119
kid in that way, or you have some health condition.

288
00:20:36.119 --> 00:20:39.519
But if you don't, but if it's something that you

289
00:20:39.640 --> 00:20:42.440
used to be my size and you turned into that,

290
00:20:43.359 --> 00:20:46.640
when do you not notice that? That? That always blows

291
00:20:46.680 --> 00:20:47.160
my mind.

292
00:20:48.920 --> 00:20:52.240
It's a it's a tough problem, you know that we

293
00:20:52.319 --> 00:20:55.000
all face as we get older, because the toxins are

294
00:20:55.119 --> 00:20:59.279
building up in the body, our entergy. When that happens,

295
00:20:59.279 --> 00:21:03.119
of course, it basically downplays our energy levels, so we're

296
00:21:03.160 --> 00:21:07.000
not as active. You know, we're not hiking, we're not walking,

297
00:21:07.039 --> 00:21:09.599
we're not running, and if we do, it's shorter and

298
00:21:09.640 --> 00:21:12.640
shorter distances. Same thing with our pets. You know, they

299
00:21:12.680 --> 00:21:14.240
get out on the walk with you, and you know

300
00:21:14.720 --> 00:21:16.400
they look up at you like are you going to

301
00:21:16.440 --> 00:21:18.920
slow down and go home? Or you know what's going

302
00:21:19.000 --> 00:21:22.440
to happen? Of course, you know, dogs, especially any cats,

303
00:21:22.759 --> 00:21:26.400
both of them, they're notorious for just sleeping all day long,

304
00:21:26.519 --> 00:21:30.039
so they're not getting high exercise. And then we leave

305
00:21:30.079 --> 00:21:35.119
this ball usually of toxic crumbs down for them all

306
00:21:35.200 --> 00:21:38.559
day long and they become grazors with meaning that they

307
00:21:38.640 --> 00:21:41.599
just eat a few pieces that one meal a day.

308
00:21:42.240 --> 00:21:43.920
I want to stop that.

309
00:21:44.640 --> 00:21:46.519
I want to stop you there, and the reason I'm

310
00:21:46.559 --> 00:21:49.039
stopping you there is what I was saying before. That's

311
00:21:49.079 --> 00:21:53.759
what I do. So when I'm out traveling, Jessica will

312
00:21:53.759 --> 00:21:56.200
tell you. She says it. She'll say it to the

313
00:21:56.240 --> 00:21:59.799
other siblings, like, oh my god, when you go traveling

314
00:21:59.839 --> 00:22:02.799
with dad, you don't get to eat because there's never

315
00:22:02.839 --> 00:22:05.119
any time to eat. And I don't even think about

316
00:22:05.119 --> 00:22:07.240
it though. That's the point. I don't even think about

317
00:22:07.240 --> 00:22:09.359
eating because I'm too busy doing other stuff. But when

318
00:22:09.400 --> 00:22:12.519
I'm home working and not out traveling, and I'm home,

319
00:22:12.640 --> 00:22:17.039
meaning Florida, and I'm working, like I am grazing all

320
00:22:17.119 --> 00:22:19.400
day long, and I seem to be hungry all day long.

321
00:22:19.440 --> 00:22:23.559
But when I'm doing events like festivals, like I've got

322
00:22:23.519 --> 00:22:26.200
at these festivals, work in morning till late at night,

323
00:22:26.359 --> 00:22:29.839
and like I'm not even hungry till like probably four

324
00:22:29.960 --> 00:22:32.119
or five, because I'm not even thinking about it.

325
00:22:34.160 --> 00:22:37.880
Mm hmm. Yeah, I mean that's that's very likely. And

326
00:22:37.920 --> 00:22:39.799
of course part of the reason that they're greazers is

327
00:22:39.839 --> 00:22:42.119
they don't really like that food. It's like us with

328
00:22:42.200 --> 00:22:45.400
junk food, you know, chips or popcorn or stuff like that.

329
00:22:46.160 --> 00:22:48.160
I know I have I have to watch that when

330
00:22:48.200 --> 00:22:50.440
I'm I have to do any large amounts of driving

331
00:22:50.480 --> 00:22:53.960
because it's just boredom, you know, Yeah, you're gonna do something.

332
00:22:55.400 --> 00:22:57.680
It keeps you awake too, Like I've done so many

333
00:22:57.799 --> 00:23:01.519
road trips where I've stopped and got snap just to

334
00:23:01.559 --> 00:23:04.759
wake me up, you know, and keep going, especially in

335
00:23:04.759 --> 00:23:07.920
the days when I when I ate sugar, because then

336
00:23:08.279 --> 00:23:10.680
it would literally I was just thinking about the other day.

337
00:23:10.680 --> 00:23:14.000
It is like you would literally take a sugar stop,

338
00:23:14.640 --> 00:23:17.119
get and get some sugar so you could stay awake.

339
00:23:18.079 --> 00:23:19.319
Yeah, I've done that before.

340
00:23:20.440 --> 00:23:23.279
Yeah, it's so true. I mean, it's just you know,

341
00:23:23.359 --> 00:23:25.920
and of course all those snack foods that we grew

342
00:23:26.000 --> 00:23:30.200
up with, which were at least partially healthy are healthier,

343
00:23:31.599 --> 00:23:35.799
have now been replaced by you know, more and more synthetics.

344
00:23:36.119 --> 00:23:39.200
I mean, and the Reces cup peanut butter cups, that

345
00:23:39.319 --> 00:23:43.759
big controversy now with Hershey chocolate, there's nothing natural about

346
00:23:43.799 --> 00:23:47.079
it anymore. It's all synthetic. Peanut butter is fake, the

347
00:23:47.160 --> 00:23:51.319
chocolate is fake. You know, what's the integrity of these companies?

348
00:23:51.680 --> 00:23:53.599
And of course the same thing applies on the pet

349
00:23:53.680 --> 00:23:57.640
food side, because they're using garbage as well. They're not

350
00:23:57.799 --> 00:24:01.240
using real foods. And again it's just going to replace

351
00:24:01.240 --> 00:24:06.279
the on your energy levels. It's going to store more

352
00:24:06.400 --> 00:24:08.880
toxins in your body. And unless you do a detox

353
00:24:10.200 --> 00:24:12.119
somewhere's along the line, you're not gonna be able to

354
00:24:12.160 --> 00:24:14.079
button those pants anymore. And then you're gonna say, what

355
00:24:14.160 --> 00:24:15.960
happened to me? And I gotta go out my new clothes?

356
00:24:16.000 --> 00:24:20.279
And you know, unfortunately our dogs and can't don't do that.

357
00:24:20.359 --> 00:24:21.720
But all of a sudden they jump up on your

358
00:24:21.759 --> 00:24:23.680
lap and it's like, oh my god, I gotta do

359
00:24:23.720 --> 00:24:27.480
something here, or they can't even jump up on the

360
00:24:27.480 --> 00:24:28.240
couch anymore.

361
00:24:28.880 --> 00:24:32.319
And you knows to my point before of how do

362
00:24:32.400 --> 00:24:37.720
you not notice, like, listen, I notice if it's just

363
00:24:37.799 --> 00:24:42.279
a little tight, you know, much less, like it doesn't

364
00:24:42.319 --> 00:24:45.000
fail you or you have to do different notches on

365
00:24:45.039 --> 00:24:48.000
the belt, like that should be a message to you,

366
00:24:48.039 --> 00:24:51.079
I would think. Do you know why?

367
00:24:52.039 --> 00:24:54.240
I think most people just blame the dryer and say, like,

368
00:24:54.240 --> 00:24:56.319
Ahlway's front all my clothes Now I gotta go buy

369
00:24:56.359 --> 00:24:56.799
new ones.

370
00:24:57.279 --> 00:24:59.920
Yeah. Maybe, well that's a part of it though too.

371
00:25:00.079 --> 00:25:03.680
But the cuts of clothing today too, they're all screwed up.

372
00:25:03.720 --> 00:25:06.799
I don't know, you know, I've tried to do some

373
00:25:06.920 --> 00:25:11.240
shopping online for clothing, and a large shirt from one

374
00:25:11.279 --> 00:25:15.680
company is a large from It's.

375
00:25:15.519 --> 00:25:19.640
Not I won't shop online for clothes man, especially some

376
00:25:19.720 --> 00:25:22.759
of these companies that pop up on your Facebook and stuff.

377
00:25:22.759 --> 00:25:27.079
And I'm like, no, no.

378
00:25:26.640 --> 00:25:31.279
No, no, yeah, it's it's it's tough that way. And

379
00:25:31.400 --> 00:25:33.200
so you really, you know, you can buy even from

380
00:25:33.200 --> 00:25:37.279
the same company, you know, two pairs of slacks or

381
00:25:37.799 --> 00:25:40.039
shorts or whatever, because we do mostly shorts down here

382
00:25:40.039 --> 00:25:43.240
in Florida. But you know, one you can button with

383
00:25:43.319 --> 00:25:45.440
no trouble at all. The next one is same size,

384
00:25:45.480 --> 00:25:50.720
same style, just a different color. It doesn't sit it.

385
00:25:50.720 --> 00:25:53.720
It's you know, either too big or too too too small.

386
00:25:53.960 --> 00:25:54.880
It's it's crazy.

387
00:25:56.640 --> 00:25:58.799
It took me all show one. Why didn't you say

388
00:25:58.839 --> 00:26:01.279
something to figure out my was being covered up?

389
00:26:02.119 --> 00:26:04.440
I liked it that way, I bet you did.

390
00:26:06.000 --> 00:26:08.680
So I tried to switch us to see if that

391
00:26:08.720 --> 00:26:13.400
would fix the problem, not thinking that that wouldn't fix it.

392
00:26:13.440 --> 00:26:16.160
I knew it wouldn't fix the problem, but al Noel's thinking.

393
00:26:16.680 --> 00:26:21.440
But you brought up another rant forming bill just now.

394
00:26:21.839 --> 00:26:25.519
Thanks for reminding me. Yesterday I was at the Lake

395
00:26:25.559 --> 00:26:30.000
Worst Street Painting Festival, and I was hotter than could be,

396
00:26:30.640 --> 00:26:36.480
Like it was eighty degrees out and the sun was strong. Yes,

397
00:26:37.559 --> 00:26:42.079
why are we in a third winter in South Florida?

398
00:26:42.720 --> 00:26:45.880
And I'm telling you right now, I wore shorts because

399
00:26:45.920 --> 00:26:50.640
I refuse to wear pants one more time this winter

400
00:26:50.759 --> 00:26:54.680
in South Florida, just saying I had to get that out.

401
00:26:55.519 --> 00:26:58.440
I know. I mean, there's your toxins again because of

402
00:26:58.480 --> 00:27:05.519
the weather modification. Are you using chemicals and EMF electronic

403
00:27:05.640 --> 00:27:10.079
you know, wavelengths to steer weather around, And they're using

404
00:27:10.119 --> 00:27:15.400
that basically to either boost certain communities or to destroy

405
00:27:15.559 --> 00:27:20.200
certain communities. And you know, it's there's powers to be

406
00:27:21.119 --> 00:27:25.119
they have. They've got technologies we don't even couldn't dream of,

407
00:27:26.160 --> 00:27:27.920
no matter how much we had to drink or smoke

408
00:27:28.039 --> 00:27:31.759
or anything like that. But it's I mean, I mean

409
00:27:31.799 --> 00:27:35.839
there's technologies out there. I mean, people don't realize that

410
00:27:35.839 --> 00:27:40.759
that's going on. But we were doing weather modification, basically

411
00:27:40.759 --> 00:27:44.640
cloud seeding back going back into the nineteen teens when

412
00:27:45.160 --> 00:27:48.920
airplanes were brand new, they started doing this stuff. But

413
00:27:49.000 --> 00:27:53.720
yet here we are one hundred years later, and I

414
00:27:53.759 --> 00:27:56.519
don't think the government would do something like that to us,

415
00:27:56.559 --> 00:27:57.039
would they.

416
00:27:58.240 --> 00:28:00.640
I Mean, we have places like Dubai like the rain

417
00:28:00.759 --> 00:28:03.680
is artificial drones to create the rain.

418
00:28:04.519 --> 00:28:04.759
Yeah.

419
00:28:04.839 --> 00:28:08.000
Yeah, well I give complaints from some of my northern

420
00:28:08.519 --> 00:28:11.400
customers too that, you know, the snow doesn't melt. It

421
00:28:11.400 --> 00:28:15.039
feels like plastic. It's not real snow.

422
00:28:15.680 --> 00:28:17.839
I have seen videos of people trying to jump into

423
00:28:17.839 --> 00:28:20.119
the snow, trying to get buried by the snow, and they.

424
00:28:20.079 --> 00:28:20.680
Just hit ice.

425
00:28:21.680 --> 00:28:25.759
Oh my god, breaks just I've seen people like almost

426
00:28:25.799 --> 00:28:27.039
break their backs doing that.

427
00:28:27.880 --> 00:28:28.160
Yeah.

428
00:28:28.200 --> 00:28:31.480
So things are definitely looking a little bit different these days.

429
00:28:32.480 --> 00:28:37.319
Oh, by the way, Bill this weekend a little recap.

430
00:28:37.359 --> 00:28:42.200
On this weekend Saturday, I was sitting on my balcony

431
00:28:42.319 --> 00:28:47.000
watching beach Polo and I kept hearing this name over

432
00:28:47.039 --> 00:28:49.039
and over again because I could hear it loud and clear.

433
00:28:49.799 --> 00:28:51.920
Uh and why go down there if I can just

434
00:28:52.000 --> 00:28:55.119
watch from my balcony and hear it, you know. And

435
00:28:56.039 --> 00:28:59.440
I kept hearing this name. I'm like, holy crap. So

436
00:28:59.519 --> 00:29:05.359
I tex Chad's sister, and I'm like, are you here,

437
00:29:05.920 --> 00:29:09.039
because I don't know if you remember, Bill, but Chad's

438
00:29:09.039 --> 00:29:11.160
brother in law is one of the most famous polo

439
00:29:11.279 --> 00:29:15.759
players of all time. And actually, yeah, he ended up

440
00:29:15.799 --> 00:29:21.319
having a really bad accident that was. You know, he

441
00:29:21.440 --> 00:29:24.440
wasn't even supposed to survive, and he wasn't supposed to

442
00:29:24.519 --> 00:29:28.680
even be able to walk again, much less play polo.

443
00:29:28.880 --> 00:29:32.039
What's interesting about that is Chad's father was a very

444
00:29:32.079 --> 00:29:36.200
famous polo player and he got into a bad accident

445
00:29:37.200 --> 00:29:42.160
and ended up having brain damage and eventually and couldn't

446
00:29:42.160 --> 00:29:49.640
walk and stuff and eventually died. I so basically Julio

447
00:29:49.759 --> 00:29:54.200
Julio Ariano, which is Chad's brother in law, his kids

448
00:29:54.519 --> 00:29:59.240
and Mange and their kids both played polo. So it

449
00:29:59.319 --> 00:30:02.599
turned out I was hearing the name it was it

450
00:30:02.640 --> 00:30:07.839
was the boy Chris, Chad's nephew, but she wasn't there

451
00:30:07.839 --> 00:30:12.599
because she was like, oh no, Hope's playing over in Wellington.

452
00:30:13.920 --> 00:30:17.400
So Chad would be very proud looking down because he

453
00:30:17.599 --> 00:30:23.440
loved his nephews to death. Okay, And you know, so

454
00:30:24.160 --> 00:30:26.720
it was kind of a weird moment for me right there,

455
00:30:26.759 --> 00:30:29.440
you know, like hearing that name, it was like, you know,

456
00:30:29.519 --> 00:30:31.480
it's kind of weird. It kind of hits you weird.

457
00:30:31.640 --> 00:30:34.720
I can't believe. Yeah, then Chad's been gone that long.

458
00:30:34.799 --> 00:30:35.839
It's been a while.

459
00:30:35.680 --> 00:30:42.799
Now, Yeah, yeah, it really has been. And you know,

460
00:30:43.920 --> 00:30:47.359
you know, we can only wonder what this show and

461
00:30:47.480 --> 00:30:50.720
my show and all, you know, would be like if

462
00:30:50.720 --> 00:30:55.680
he was still around, right, you know we started the

463
00:30:55.720 --> 00:30:56.160
whole thing.

464
00:30:57.359 --> 00:30:58.519
Yeah, yeah, totally.

465
00:30:59.279 --> 00:30:59.359
So.

466
00:30:59.640 --> 00:31:02.960
Me and I had him run this station for three

467
00:31:03.039 --> 00:31:06.279
months before anybody knew it was a station, and we

468
00:31:06.319 --> 00:31:08.400
would sit there and he'd go, do you hear that?

469
00:31:08.599 --> 00:31:10.480
I'm like no, he goes, we need to fix that,

470
00:31:10.559 --> 00:31:13.599
and I'm like, okay.

471
00:31:13.599 --> 00:31:15.200
I remember those days in the studio.

472
00:31:15.319 --> 00:31:21.720
Yes, he would hear shit. Yeah exactly, I did, see

473
00:31:21.839 --> 00:31:25.200
I did. By the way, I was going through stuff

474
00:31:25.240 --> 00:31:29.160
because we moved studios and I'm getting some getting stuff

475
00:31:29.160 --> 00:31:31.480
put up on the wall. I was going through stuff

476
00:31:31.759 --> 00:31:34.599
and I found pictures of me, you and Chad with

477
00:31:34.799 --> 00:31:36.519
Gertrude Maxwell.

478
00:31:36.960 --> 00:31:42.039
Mm hmm, and the art Facebook page.

479
00:31:43.839 --> 00:31:48.319
But I mean I have actual paper version stuff. And

480
00:31:48.359 --> 00:31:53.920
then even call it one of the shows we were

481
00:31:53.960 --> 00:31:58.920
broadcasting live in the very very beginning with me there

482
00:31:59.000 --> 00:32:02.079
and you're there and Chad was there at the table.

483
00:32:03.359 --> 00:32:06.119
I think it was like Pum's Westfest or something like that.

484
00:32:06.759 --> 00:32:08.400
So yeah, it was one of one of that that

485
00:32:08.559 --> 00:32:11.279
just happened last week. Company two.

486
00:32:12.079 --> 00:32:15.960
Yeah, we we did all those pet expos too.

487
00:32:16.200 --> 00:32:18.279
Yeah, exactly.

488
00:32:19.400 --> 00:32:20.680
The good old days.

489
00:32:22.839 --> 00:32:25.559
Yeah, yeah, setting up in the morning and tearing down

490
00:32:25.559 --> 00:32:27.839
in the mid afternoon in the hot sun.

491
00:32:28.519 --> 00:32:30.759
Well that's what I was just gonna say, But I

492
00:32:30.759 --> 00:32:34.279
don't do that anymore. So as I tell you, uh,

493
00:32:34.680 --> 00:32:38.599
you know, like the good they were, the good old

494
00:32:38.640 --> 00:32:46.319
days of stayed the good old days. Yes, So why

495
00:32:46.359 --> 00:32:49.359
don't you tell all the listeners how they can listen

496
00:32:49.400 --> 00:32:52.160
to your podcast, view your pod and your live show,

497
00:32:53.480 --> 00:32:56.680
check out my paleo pet, why they should check out

498
00:32:56.720 --> 00:32:59.920
my paleo pet and everything else they need to know

499
00:33:00.640 --> 00:33:03.759
to not only make sure their pets are not obese,

500
00:33:04.160 --> 00:33:07.880
to help them if they are, to prevent it before

501
00:33:07.920 --> 00:33:12.279
it happens, or any health condition that your pets may have.

502
00:33:13.680 --> 00:33:18.960
Well, you know, my paleo pat is essentially evolved, if

503
00:33:19.000 --> 00:33:25.200
you will, into a complete type of healthy store farm,

504
00:33:25.240 --> 00:33:31.640
the table on proteins, raw dairy and eggs, things of

505
00:33:31.640 --> 00:33:34.680
that nature for humans and for our pets, both of them.

506
00:33:35.240 --> 00:33:39.480
The pet stuff of course, is formulated in predetermined recipes

507
00:33:39.839 --> 00:33:44.160
so that we don't have obesity, the species appropriate and

508
00:33:45.359 --> 00:33:50.200
all the herbal products that they carry again for health,

509
00:33:50.319 --> 00:33:56.240
for detoxing, for all kinds of different issues, health issues

510
00:33:56.440 --> 00:33:59.519
we can handle all of that for you, So one

511
00:33:59.640 --> 00:34:04.640
shop stop if you will for your health needs. Of course,

512
00:34:05.559 --> 00:34:09.360
to back that up, I have the Pet Health Cafe,

513
00:34:09.880 --> 00:34:13.280
the podcast here on the same stations on YouTube all

514
00:34:13.320 --> 00:34:17.639
over the place, and we disseminate a ton of information

515
00:34:17.920 --> 00:34:21.000
and we've been doing this. We're in our eighteenth season,

516
00:34:21.079 --> 00:34:24.760
if you can believe that, and it's you know, every

517
00:34:24.800 --> 00:34:28.440
week we try to bring a different perspective. Well quite

518
00:34:28.480 --> 00:34:31.239
often is on the same topics and food and health

519
00:34:31.280 --> 00:34:34.239
and networithing. But like this week, I will have doctor

520
00:34:34.280 --> 00:34:38.840
Michael Dimon, one of the most renowned homeopaths and the

521
00:34:38.880 --> 00:34:42.800
pet industry and the animal industry discussing some of the

522
00:34:43.559 --> 00:34:46.840
chronic problems that we're having with our animals besides obesity,

523
00:34:47.239 --> 00:34:50.199
but you know, the skin problems and the ear problems.

524
00:34:50.239 --> 00:34:52.519
I mean, this is all about it trying to cleanse itself.

525
00:34:53.239 --> 00:34:56.920
And yet you know, the bulk of the market out

526
00:34:56.960 --> 00:35:01.239
there is still feeding highly processed foods, ultra process foods

527
00:35:01.239 --> 00:35:05.840
that contain mostly chemicals. And so if you turn it

528
00:35:05.960 --> 00:35:10.000
tune in on Thursday nights eight o'clock and go on

529
00:35:10.000 --> 00:35:15.800
to YouTube, Facebook, W four HC, you know all these

530
00:35:15.840 --> 00:35:22.440
different outlets and share, share it with everybody because we're

531
00:35:22.480 --> 00:35:25.079
all going to be facing these types of problems if

532
00:35:25.119 --> 00:35:28.800
you have pets during your life, and people themselves are

533
00:35:28.800 --> 00:35:33.760
going to probably be facing tons and tons of problems

534
00:35:33.800 --> 00:35:35.360
with their health. I mean, I just want you know,

535
00:35:35.360 --> 00:35:38.199
when you watch TV, turn on the two, or even

536
00:35:38.239 --> 00:35:43.719
on the computer, the number of ads for medications and

537
00:35:43.760 --> 00:35:50.920
the problems that they're trying to basically manage is phenomenal.

538
00:35:50.960 --> 00:35:52.559
I sit there and go like, well, I've never had that.

539
00:35:52.599 --> 00:35:55.000
I've never had that. I feel I feel neglected. Sometimes

540
00:35:55.000 --> 00:35:57.519
I never catch anything, you know, It's like, you know,

541
00:35:57.840 --> 00:36:01.239
but then again, my diet comes from and clean living

542
00:36:01.320 --> 00:36:05.559
comes from my paleopad. So stop by and see.

543
00:36:05.440 --> 00:36:13.840
Us absolutely or they can't listen to my show. So

544
00:36:15.119 --> 00:36:18.639
do you have any fine final words about obesity?

545
00:36:20.639 --> 00:36:23.840
Feed that species appropriate diet. Stay away from the carbs

546
00:36:23.840 --> 00:36:27.360
and the sugar, as you know so well that that's

547
00:36:27.440 --> 00:36:31.559
the that's the first starting point. You know. All these

548
00:36:31.559 --> 00:36:34.320
foods contain things we know nothing about. I mean, I

549
00:36:34.360 --> 00:36:40.239
was I saw a peace on social media just this

550
00:36:40.360 --> 00:36:43.760
past weekend about all the chemicals that are in just

551
00:36:44.079 --> 00:36:49.760
common table salt in the processes, and it's like it's

552
00:36:49.800 --> 00:36:53.119
everywhere it's just everywhere, you know, people don't realize that

553
00:36:53.199 --> 00:36:56.320
table salt has sugar in it.

554
00:36:56.400 --> 00:36:57.920
Is the stupidest thing I ever heard.

555
00:36:58.360 --> 00:37:01.119
I saw a bottle of ham and salt that says,

556
00:37:01.239 --> 00:37:03.599
you know, like if there's all these millions and millions

557
00:37:03.599 --> 00:37:05.639
of years old, but it has an expiration date.

558
00:37:07.119 --> 00:37:11.079
That's I know. I love that one too. I joke

559
00:37:11.119 --> 00:37:12.599
about that all the time.

560
00:37:14.280 --> 00:37:19.039
So everybody don't forget hit pipe Man Radio for tickets

561
00:37:19.079 --> 00:37:24.280
to win for Louder than Life. We're also going to

562
00:37:24.400 --> 00:37:28.800
have check my socials too. We're gonna have an announcement

563
00:37:28.880 --> 00:37:31.440
next week about Aftershock, and that's probably one of my

564
00:37:31.559 --> 00:37:37.400
favorite festivals, so stay tuned. But for now, we're gonna

565
00:37:37.400 --> 00:37:42.519
also talk about everybody going to prison, and if you win,

566
00:37:43.119 --> 00:37:45.480
we're giving way tickets to go to prison. Do you

567
00:37:45.519 --> 00:37:49.960
want to go to prison? Well, right after this commercial,

568
00:37:50.360 --> 00:37:53.360
we are going to talk business though with powerful business

569
00:37:53.360 --> 00:38:00.000
strategies Michael Barbarita two KPIs that can drive scale. But meanwhile,

570
00:38:00.599 --> 00:38:05.480
now let's go to prison. One oh. Incarceration.

571
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572
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573
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Lit Lip Biscuits, Disturbed, bad Omens I was lost tierras

574
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for roads, j refers mostly listened white, my stay chills,

575
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cumprs hill to use as so many, Incarceration at the

576
00:38:28.119 --> 00:38:31.199
Ohios Date Reforms or Huly seventeen's an icy pass on

577
00:38:31.360 --> 00:38:33.239
Seale now at incarceration dot com.

578
00:38:42.159 --> 00:38:44.840
Hi you love lunt to censure.

579
00:38:48.400 --> 00:38:58.400
Wow, cra you young. It is the pipe Man here

580
00:38:58.480 --> 00:39:01.000
on the Avengers pipe Man W four see why Radio.

581
00:39:01.199 --> 00:39:05.559
We are in the Positively pipe Man Powerful Business Strategy

582
00:39:05.679 --> 00:39:11.719
segment with our amazing resident expert on business Michael Barberita

583
00:39:11.920 --> 00:39:15.199
next step CFO, and I have one question for you

584
00:39:15.440 --> 00:39:20.079
right now, Michael, what is it that Shark Tank investors

585
00:39:20.320 --> 00:39:21.559
always ask about.

586
00:39:22.079 --> 00:39:25.039
There's two There's two questions that they always ask about,

587
00:39:25.239 --> 00:39:28.480
and it's something that we business owners should always have

588
00:39:28.920 --> 00:39:32.840
available and understand what it is, and that is the

589
00:39:33.000 --> 00:39:36.719
cost to acquire a customer and what is the long

590
00:39:36.840 --> 00:39:40.840
term value of that customer. So, when I was in

591
00:39:40.920 --> 00:39:45.599
the frozen cookie dough business, one of the reasons that

592
00:39:45.960 --> 00:39:50.320
helped me get into more doors and to generate more

593
00:39:50.360 --> 00:39:55.480
business was the fact that I solved the problem that

594
00:39:55.840 --> 00:39:59.039
that customers had, and that was they didn't want to

595
00:39:59.079 --> 00:40:04.480
waste valuable space baking cookies. They wanted this cookies fits

596
00:40:04.519 --> 00:40:07.519
and add on sale because they were suggestive selling, as

597
00:40:07.559 --> 00:40:12.480
we talked about a few weeks back. But they didn't

598
00:40:12.519 --> 00:40:15.440
want to waste valuable oven space baking cookies. For example,

599
00:40:15.480 --> 00:40:17.400
if there were a pizza pola, they wanted a bake pizza.

600
00:40:18.639 --> 00:40:21.599
So but what happened?

601
00:40:21.639 --> 00:40:23.599
So the way I solved that problem was to give

602
00:40:23.639 --> 00:40:26.760
a free convection of it out with every purchase, every

603
00:40:26.840 --> 00:40:31.480
initial order, and my initial order only averaged fifty dollars

604
00:40:31.519 --> 00:40:33.599
and the cost of a convection of it was two hundred.

605
00:40:34.719 --> 00:40:39.119
But because I understood both the cost to acquire that

606
00:40:39.239 --> 00:40:43.679
customer and the long term value of the customer, it

607
00:40:43.800 --> 00:40:46.719
was an easy decision. Because the long term value of

608
00:40:46.760 --> 00:40:50.079
a customer was five thousand dollars, the cost to acquire

609
00:40:50.159 --> 00:40:53.280
that customer was about two hundred to two hundred and

610
00:40:53.320 --> 00:40:57.920
fifty dollars, and of course the additional cost to make

611
00:40:58.239 --> 00:41:01.280
once they placed an order was two hundred dollars. But

612
00:41:01.400 --> 00:41:03.119
in the long run I made out great because I

613
00:41:03.239 --> 00:41:04.960
believed in my product. You know, if you don't believe

614
00:41:04.960 --> 00:41:08.360
in your product, uh, you could you could calculate long

615
00:41:08.440 --> 00:41:12.760
term value, You could calculate customer acquisition costs, it doesn't

616
00:41:12.800 --> 00:41:15.719
really matter. You're not going to go anywhere. You've got

617
00:41:15.800 --> 00:41:17.800
to believe in your product. And because I've believed in

618
00:41:17.880 --> 00:41:20.400
my product, if I knew once they had it, once

619
00:41:20.440 --> 00:41:23.119
they tried it, once they started selling it, it would

620
00:41:23.199 --> 00:41:24.360
sell and they would be.

621
00:41:24.400 --> 00:41:29.079
Pleased with it, And that's exactly what happened, and so by.

622
00:41:29.320 --> 00:41:31.599
But but if I didn't understand the long term value

623
00:41:31.599 --> 00:41:36.239
of a customer, I probably wouldn't do it because and

624
00:41:36.360 --> 00:41:39.960
I probably wouldn't solve that critical problem that my customer had,

625
00:41:41.119 --> 00:41:43.639
and and and as a result, I wouldn't have done that,

626
00:41:43.840 --> 00:41:45.760
I wouldn't have got into the additional doors that I

627
00:41:45.840 --> 00:41:48.320
got into, including international business that.

628
00:41:48.360 --> 00:41:52.480
I was able to get because of that program. So it's.

629
00:41:54.360 --> 00:41:59.320
Understanding the cost to acquire and the long term value

630
00:41:59.360 --> 00:42:03.280
of a customer is really critical in making business decisions

631
00:42:03.320 --> 00:42:04.840
that are going to pay off in the long run.

632
00:42:05.320 --> 00:42:09.639
Because if I ask ten ten business owners today, would

633
00:42:09.679 --> 00:42:13.480
you exchange? Would you give a customer two hundred dollars

634
00:42:13.880 --> 00:42:17.599
in exchange for fifty? And I think that that answer

635
00:42:17.599 --> 00:42:20.119
would and I know the answer is a resounding no,

636
00:42:20.599 --> 00:42:24.400
no way. Without understanding the long term value of a

637
00:42:24.440 --> 00:42:27.400
customer without understanding the cost to acquire a customer. And

638
00:42:27.480 --> 00:42:30.920
these are questions that Shock Tank investors, in all investors,

639
00:42:31.400 --> 00:42:34.199
if you are looking for money, ask that you have

640
00:42:34.440 --> 00:42:40.239
to answer because because once an investor knows understands your

641
00:42:40.280 --> 00:42:42.880
profit margin, the long term value of a customer, the

642
00:42:42.920 --> 00:42:46.079
cost to acquire a customer, it's just a machine. After that,

643
00:42:47.000 --> 00:42:49.760
you're willing to throw money at that. That's pouring gasoline

644
00:42:51.000 --> 00:42:57.039
on the business and having an explode because it's like

645
00:42:57.079 --> 00:42:59.079
a slot machine. All you're doing is putting money in

646
00:42:59.119 --> 00:43:01.519
and you're getting a return money in, getting return, money

647
00:43:01.559 --> 00:43:06.960
in getting returned. So uh, it is still, in my view,

648
00:43:07.800 --> 00:43:10.000
two of the most valuable metrics to understand for a

649
00:43:10.039 --> 00:43:12.400
business owner, especially if they're thinking about scaling.

650
00:43:14.440 --> 00:43:14.639
Yeah.

651
00:43:14.760 --> 00:43:19.800
Well, and why do businesses not look at those so highly?

652
00:43:20.360 --> 00:43:22.039
Well, first of all, I think lots of a lot

653
00:43:22.079 --> 00:43:24.199
of them don't understand it. I think if you look

654
00:43:24.239 --> 00:43:29.920
at the early episodes of Shock Tank, you'll get people fumbling, bumbling,

655
00:43:29.960 --> 00:43:33.079
and stumbling when they got that question. Yeah, because they did,

656
00:43:33.199 --> 00:43:36.920
they didn't know the answer. Now they're more equipped because

657
00:43:36.920 --> 00:43:40.400
they've they've heard people fumbling, bumbling and stumbling, and they

658
00:43:40.480 --> 00:43:42.639
figure they better, they better know that answer going in.

659
00:43:43.159 --> 00:43:46.960
But also it's not that easy to calculate and at

660
00:43:47.039 --> 00:43:50.360
least for most business owners, And so that's one of

661
00:43:50.440 --> 00:43:55.119
the services we provide for sure. But I think that

662
00:43:55.159 --> 00:43:57.079
I think I think the main reason is is they

663
00:43:57.159 --> 00:44:01.000
don't understand it. Uh, and they don't uh, they never

664
00:44:01.079 --> 00:44:02.840
think of it. It's just something they don't think of.

665
00:44:03.280 --> 00:44:07.639
But it helps making decisions incredible, incredibly because if you understand,

666
00:44:07.840 --> 00:44:10.519
if you believe in your product and make and understand

667
00:44:10.559 --> 00:44:12.880
the long term value of a customer, you'll do a

668
00:44:12.960 --> 00:44:15.760
lot of creative things to get customers.

669
00:44:16.760 --> 00:44:20.599
Yeah, totally. And I also think too that one of

670
00:44:20.679 --> 00:44:24.480
the reasons business owners need somebody like you and next

671
00:44:24.519 --> 00:44:28.920
Step CFO is because they don't really think of a

672
00:44:28.960 --> 00:44:32.000
lot of those things because they're basically going on the fly,

673
00:44:32.599 --> 00:44:38.000
you know, and that's like driving somewhere without a GPS.

674
00:44:38.679 --> 00:44:41.639
Yeah. So business owners need what I call strategic time.

675
00:44:42.840 --> 00:44:42.960
Uh.

676
00:44:43.320 --> 00:44:48.079
They're they're too ensconced in the day to day and

677
00:44:48.519 --> 00:44:51.519
they need at least an hour a week to talk

678
00:44:51.599 --> 00:44:55.719
about strategically how they're going to build their business, how

679
00:44:55.760 --> 00:44:59.400
they're going to solve any operational problems or business problems.

680
00:44:59.440 --> 00:45:04.760
That they have, uh, strategically and you know it. The

681
00:45:04.880 --> 00:45:09.639
other thing that it does is that that weekly call

682
00:45:09.880 --> 00:45:10.800
with a business owner.

683
00:45:12.239 --> 00:45:12.400
Uh.

684
00:45:13.079 --> 00:45:17.400
We have saboteurs and I call them organizational terrorists. They're

685
00:45:17.400 --> 00:45:20.960
normally family and friends who always are questioning what you're doing.

686
00:45:21.679 --> 00:45:25.480
And having that time to not only talk strategically, but

687
00:45:25.679 --> 00:45:29.360
to speak to somebody in a supportive environment is very

688
00:45:29.440 --> 00:45:32.679
helpful the counter those people who are always questioning what

689
00:45:32.719 --> 00:45:33.079
you're doing.

690
00:45:33.719 --> 00:45:33.920
Yeah.

691
00:45:34.519 --> 00:45:36.840
Yeah, so there's a there's there's a there's a couple

692
00:45:36.880 --> 00:45:41.719
of good reasons why. And you're you're absolutely right. Business

693
00:45:41.760 --> 00:45:44.559
owners are ensconced in the day to day. They have

694
00:45:44.679 --> 00:45:48.320
no time for strategic work. So if if they could

695
00:45:48.320 --> 00:45:50.159
set aside an hour and by the way, we tell

696
00:45:50.159 --> 00:45:52.039
you how to make up that hour, how to we

697
00:45:52.159 --> 00:45:56.199
tell you how to find that hour. We actually tell

698
00:45:56.199 --> 00:45:58.480
you how to find more than an hour, uh, so

699
00:45:58.599 --> 00:46:01.000
that you could free up your time to strategic things

700
00:46:01.039 --> 00:46:02.679
and work on the business instead of been it.

701
00:46:03.599 --> 00:46:06.320
That's really helpful because I've been trying for years to

702
00:46:06.360 --> 00:46:08.639
figure out how to do a forty eight hour day

703
00:46:08.840 --> 00:46:10.079
and it hasn't been working.

704
00:46:10.719 --> 00:46:14.920
I'm sure it hasn't. Just yeah, and a lot of

705
00:46:14.960 --> 00:46:18.800
business owners are stuck in that trap. And there's uh

706
00:46:19.440 --> 00:46:24.239
with the proper management, they can get out of that

707
00:46:24.360 --> 00:46:27.440
trap very, very easily. It's just, you know, most of

708
00:46:27.480 --> 00:46:29.840
the time with any of this stuff, Dean, I can't

709
00:46:29.880 --> 00:46:35.360
tell you. It's just a few little tweaks. Yeah, it's

710
00:46:35.440 --> 00:46:38.719
not blowing up. We're not blowing up the business here. Okay,

711
00:46:39.079 --> 00:46:43.079
it's just a few little tweaks. That's all it takes

712
00:46:43.320 --> 00:46:43.760
most of the.

713
00:46:45.360 --> 00:46:45.559
Time.

714
00:46:45.960 --> 00:46:48.400
I'm glad you brought that up because most people they

715
00:46:48.440 --> 00:46:52.360
get overwhelmed and that's why they do nothing. I know,

716
00:46:52.840 --> 00:46:55.480
and they get the paralysis of the analysis is what

717
00:46:55.639 --> 00:46:56.079
I call it.

718
00:46:56.639 --> 00:47:00.360
And like when they hear shows like this too, it's

719
00:47:00.639 --> 00:47:03.679
the summation of all the information can get can get

720
00:47:03.719 --> 00:47:06.719
overwhelming for them. And I can just tell you that

721
00:47:07.440 --> 00:47:10.800
the sessions that we have are just small tweaks, small

722
00:47:10.880 --> 00:47:14.519
little little changes. We're not blowing up the business, because

723
00:47:14.559 --> 00:47:16.719
that's what they think. They think, Oh, in order for

724
00:47:16.800 --> 00:47:18.480
me to implement all this stuff, I have to blow

725
00:47:18.559 --> 00:47:21.599
up the business and change everything. No, it's just little

726
00:47:21.599 --> 00:47:25.039
tweaks over time, and they compound on each other for profitability.

727
00:47:25.679 --> 00:47:30.000
Yeah, and it's not changing the business. It's just adding to.

728
00:47:30.159 --> 00:47:34.280
It right, you know, you know what we talked about

729
00:47:34.280 --> 00:47:37.960
a couple of these weeks ago. Simply asking right, asking

730
00:47:38.519 --> 00:47:42.000
for another order of another type of another product of

731
00:47:42.119 --> 00:47:45.320
service at the time that you sold the original product

732
00:47:45.360 --> 00:47:45.800
of service.

733
00:47:46.639 --> 00:47:50.320
That's a tweak. That's that's not blowing up the business.

734
00:47:50.800 --> 00:47:53.519
That's a tweak. That's an exam perfect example.

735
00:47:54.159 --> 00:47:54.519
There you go.

736
00:47:55.000 --> 00:47:59.280
Yeah, that's a perfect example of how we how we

737
00:47:59.400 --> 00:48:02.199
help business owners and what they can get out.

738
00:48:02.119 --> 00:48:06.280
Of it, and where can we get more information and

739
00:48:06.480 --> 00:48:11.400
more tweaks and more advice on how to implement those tweaks.

740
00:48:11.639 --> 00:48:13.920
Well, a lot of the tweaks come from our book interviews,

741
00:48:14.880 --> 00:48:18.280
and we love doing book interviews because, first of all,

742
00:48:18.320 --> 00:48:22.239
it helps us add more content to our book called

743
00:48:22.320 --> 00:48:25.239
Powerful Business Strategies, which you can get at NEXTTEPCFO dot

744
00:48:25.320 --> 00:48:28.559
net freer charge. And by the way, you don't even

745
00:48:28.559 --> 00:48:31.880
have to leave an email address. It's our contribution to

746
00:48:31.960 --> 00:48:35.400
the business world. So that's number one. But you could

747
00:48:35.480 --> 00:48:40.079
also go to NEXTSTEPCFO dot net forward slash contact, fill

748
00:48:40.159 --> 00:48:44.400
out the contact form and in the message section just

749
00:48:44.440 --> 00:48:47.119
put the words book interview and I will send your

750
00:48:47.199 --> 00:48:50.679
calendar link to schedule it and basically the way the

751
00:48:50.679 --> 00:48:54.039
book interview works. It's sixty minutes on zoom. I present

752
00:48:54.159 --> 00:48:58.480
strategies from my book, and then I ask a simple question.

753
00:48:59.360 --> 00:49:02.519
I ask if a business owner in your industry would

754
00:49:02.519 --> 00:49:05.199
to implement the strategy that I presented, what would the

755
00:49:05.280 --> 00:49:07.719
impact be? And then I document it for the book.

756
00:49:08.280 --> 00:49:10.719
That's it, and the value that the business owner gets

757
00:49:10.800 --> 00:49:13.519
is they learned business strategies that the competition isn't doing.

758
00:49:14.880 --> 00:49:19.440
And that's key. I think that's the core of success,

759
00:49:19.599 --> 00:49:24.760
right there is implementing strategies that your competitors are not doing.

760
00:49:24.920 --> 00:49:29.039
That's how you stand out above the crowd's right, And.

761
00:49:29.079 --> 00:49:32.039
There are several by the way, because business owners, there's

762
00:49:32.239 --> 00:49:34.800
plenty of business owners who don't want to implement these strategies.

763
00:49:34.840 --> 00:49:38.920
And once again just small tweaks.

764
00:49:39.880 --> 00:49:43.840
Well, Michael tweak Away, everybody's going to reach out to

765
00:49:43.960 --> 00:49:47.119
you guys to get some tweaks and get some help

766
00:49:47.800 --> 00:49:54.159
and man again some more. This was really really useful information.

767
00:49:54.400 --> 00:49:57.679
I hope people reach out to you because you know what,

768
00:49:58.320 --> 00:50:01.360
this year, we need everybody to be successful, and I

769
00:50:01.480 --> 00:50:04.280
think that can happen with you. Michael Barbarita from Next

770
00:50:04.360 --> 00:50:07.719
Step CFO, thank you for all your powerful business strategies,

771
00:50:08.400 --> 00:50:11.280
and thanks once again for being on the Positively Pipeman

772
00:50:11.400 --> 00:50:13.199
segment of the Adventures of Pipeman.

773
00:50:13.719 --> 00:50:17.199
Thank you for having to get thank you for listening

774
00:50:17.480 --> 00:50:23.960
to the Adventures of Pipemin im W for CUI Radio