Feb. 16, 2026

Woof I Can’t See Through My Pet’s Eyes + Squeeze Pages: Lead Capture Secret

Woof I Can’t See Through My Pet’s Eyes + Squeeze Pages: Lead Capture Secret

Season 20, Episode 22 of The Adventures of Pipeman. It’s the Positively Pipeman weekly segment of The Adventures of Pipeman. Chapter 1: The Pet Health Guru is back and Woof I can’t see!. Look through your pet’s eyes with Bill. Chapter 2: Michael...

iHeartRadio podcast player badge
Amazon Music podcast player badge
Audible podcast player badge
Spotify podcast player badge
Pandora podcast player badge
Apple Podcasts podcast player badge
Spreaker podcast player badge
Overcast podcast player badge
Castro podcast player badge
PocketCasts podcast player badge
Podchaser podcast player badge
Deezer podcast player badge
Podcast Addict podcast player badge
RSS Feed podcast player badge
iHeartRadio podcast player iconAmazon Music podcast player iconAudible podcast player iconSpotify podcast player iconPandora podcast player iconApple Podcasts podcast player iconSpreaker podcast player iconOvercast podcast player iconCastro podcast player iconPocketCasts podcast player iconPodchaser podcast player iconDeezer podcast player iconPodcast Addict podcast player iconRSS Feed podcast player icon
Season 20

Season 20, Episode 22 of The Adventures of Pipeman.

It’s the Positively Pipeman weekly segment of The Adventures of Pipeman.

Chapter 1: The Pet Health Guru is back and Woof I can’t see!. Look through your pet’s eyes with Bill.

Chapter 2: Michael Barbarita of Next Step CFO and Powerful Business Strategies will discuss Squeeze Pages: The Lead Capture Secret. Squeeze pages are different than websites. Why sending people to a squeeze page is better than sending them to a website.

Subscribe to The Adventures of Pipeman for PERKS, BONUS Content & FREE GIVEWAYS!

Take some zany and serious journeys with The Pipeman aka Dean K. Piper, CST on The Adventures of Pipeman also known as Pipeman Radio syndicated globally “Where Who Knows And Anything Goes.”

Positively Pipeman hosted by Dean K. Piper, CST features other international authors, speakers, trainers, advisors, coaches and other experts here to help you in business & personal life including Self-Help, Motivation, Business, Marketing, Empowerment, Spiritual, Inspiration, Health & Wellness, Relationships, Goal Setting, Belief Systems, Mindset, Sales, and so much more on your journey to Success, Freedom, and Happiness!

Would you like to be a sponsor of the show?
Would you like to have your business, products, services, merch, programs, books, music or any other professional or artistic endeavors promoted on the show?
Would you like interviewed as a professional or music guest on The Adventures of Pipeman, Positively Pipeman and/or Pipeman in the Pit?
Would you like to host your own Radio Show, Streaming TV Show, or Podcast?

PipemanRadio Podcasts are heard on Pipeman Radio, Talk 4 Media, iHeartRadio, Pandora, Amazon Music, Audible, Spotify, Apple Podcasts, and over 100 other podcast outlets where you listen to Podcasts.

The following are the different podcasts to Follow, Listen, Download, Subscribe:
•The Adventures of Pipeman
•Pipeman Radio
•Pipeman in the Pit – Music Interviews & Festivals
•Positively Pipeman – Empowerment, Inspiration, Motivation, Self-Help, Business, Spiritual & Health & Wellness

Become a supporter of this podcast: https://www.spreaker.com/podcast/the-adventures-of-pipeman--941822/support.

Click Here to Subscribe for PERKS, BONUS Content & FREE GIVEWAYS!

Follow @pipemanradio on all socials & Pipeman Radio Requests & Info at www.linktr.ee/pipemanradio

Stream The Adventures of Pipeman daily & live Mondays, Tuesdays, Wednesdays at 1PM ET on W4CY Radio & Talk 4 TV. 

Download, Rate & Review the Podcast at The Adventures of Pipeman, Pipeman Radio, Talk 4 Media, iHeartRadio, Apple Podcasts, YouTube & All Podcast Apps.

WEBVTT

1
00:00:11.919 --> 00:00:14.839
The following show contains adult content. It's not our intent

2
00:00:14.919 --> 00:00:17.120
to offend anyone, but we want to inform you that

3
00:00:17.160 --> 00:00:19.039
if you are a child under the age of eighteen

4
00:00:19.440 --> 00:00:21.839
or get offended easily, this next show may not be

5
00:00:21.879 --> 00:00:24.920
for you. The content, opinions, and subject matter of these

6
00:00:24.960 --> 00:00:27.160
shows are solely the choice of your show hosts and

7
00:00:27.199 --> 00:00:29.879
their guests, and not those of the Entertainment Network or

8
00:00:29.920 --> 00:00:33.799
any affiliated stations. Any comments or inquiries should be directed

9
00:00:33.840 --> 00:00:35.640
to those show hosts. Thank you for listening.

10
00:00:44.159 --> 00:00:45.479
Hi, you love them too?

11
00:00:45.920 --> 00:00:46.840
Yes, that's true.

12
00:00:49.840 --> 00:00:52.640
Sea for you young.

13
00:01:00.240 --> 00:01:01.000
Of America.

14
00:01:01.560 --> 00:01:03.399
It's time for the Adventures of fight Man.

15
00:01:03.439 --> 00:01:05.159
I'll be four cy dot com.

16
00:01:05.239 --> 00:01:08.640
Fence Pond Beach is number one Internet radio station. Here's

17
00:01:08.680 --> 00:01:14.319
your host, the fight Man. Yo, it's positively Pinte Man.

18
00:01:14.680 --> 00:01:17.920
It's Monday. It's the Adventures of Pinte Man W four

19
00:01:17.959 --> 00:01:21.040
cy Radio right here at W four cy dot com.

20
00:01:21.439 --> 00:01:26.840
And it's President's Day. Now, before I talk about President's Day,

21
00:01:27.239 --> 00:01:32.040
I think I need my expert guest and my engineer

22
00:01:32.159 --> 00:01:36.519
on the show with me. So come on down studio

23
00:01:36.840 --> 00:01:39.200
Nut and pet health Guru.

24
00:01:41.120 --> 00:01:42.079
How are we doing today?

25
00:01:43.439 --> 00:01:47.040
Oh listen, it's President's Day. We get to listen. And

26
00:01:47.079 --> 00:01:50.239
that's why Rebel's not here today. By the way, she

27
00:01:50.640 --> 00:01:53.560
because she's in Louisiana. She thought this is where you

28
00:01:53.640 --> 00:01:59.519
celebrate all the presidents of the Elks lodges in Louisiana,

29
00:01:59.519 --> 00:02:04.040
and she thinks it's an official day off, because what

30
00:02:04.120 --> 00:02:10.439
does presence day anyway? I mean, like, are we celebrating

31
00:02:10.479 --> 00:02:15.159
all presents? Do we celebrate President Noriega? How about the

32
00:02:15.199 --> 00:02:20.879
president of Valence have val I was about to say

33
00:02:20.960 --> 00:02:23.080
Valen's Well, I don't know where that came from, but

34
00:02:23.439 --> 00:02:29.639
as well, yeah, so like what presents, it's not very specific,

35
00:02:30.000 --> 00:02:32.719
but it used to be specific. Like this is where

36
00:02:32.759 --> 00:02:35.759
I think we could make America great again. Go back

37
00:02:35.800 --> 00:02:38.479
to where kids were able to have two days off

38
00:02:38.520 --> 00:02:42.680
of school because you were celebrating George Washington's birthday one

39
00:02:42.719 --> 00:02:46.360
week and the following week you're celebrating Lincoln's birthday. Except

40
00:02:46.360 --> 00:02:48.639
that that's it the other way around. No, it wasn't

41
00:02:48.960 --> 00:02:52.840
that was right. It was George first, Abraham second. And

42
00:02:53.280 --> 00:02:56.639
how come their birthdays are only on Monday. My birthday

43
00:02:56.719 --> 00:02:58.759
isn't only on Mondays. I would have a three day

44
00:02:58.759 --> 00:03:02.800
weekend all the time my birthday. That's not fair. How

45
00:03:02.919 --> 00:03:03.240
that happen?

46
00:03:03.319 --> 00:03:05.639
That's you know, you're right? And why don't we celebrate

47
00:03:05.759 --> 00:03:08.280
all the presidents on each of their days? We can

48
00:03:08.360 --> 00:03:11.759
have that, you know, almost a year off of Mondays.

49
00:03:12.199 --> 00:03:16.479
So this is what I'm gonna do. Okay, we're not

50
00:03:16.680 --> 00:03:22.000
ready to put our bid in again for president pipe man,

51
00:03:22.879 --> 00:03:27.120
but not. Part of my platform for twenty twenty eight

52
00:03:27.680 --> 00:03:31.960
is that we make President's Day for all presidents and

53
00:03:32.439 --> 00:03:36.879
we get every day of the whole year off. That's

54
00:03:37.080 --> 00:03:45.840
that's my platform, paid paid every No, well, it's the

55
00:03:45.919 --> 00:03:48.840
benefit of AI. Come on, we have the AI wise,

56
00:03:49.039 --> 00:03:51.360
why do we have to work? Just pay us?

57
00:03:51.800 --> 00:03:52.319
That's right?

58
00:03:53.719 --> 00:03:54.759
What do you think? Wait?

59
00:03:54.800 --> 00:03:56.120
I think everyone would vote on that.

60
00:03:57.000 --> 00:04:01.000
See, I have the most brilliant platform forms and everybody

61
00:04:01.039 --> 00:04:05.599
would vote on because listen, running for president just means

62
00:04:05.680 --> 00:04:08.360
tell everybody what they want to hear and not knowing

63
00:04:08.400 --> 00:04:09.879
that you can't get any of it done.

64
00:04:12.599 --> 00:04:13.039
Hm hmm.

65
00:04:14.199 --> 00:04:18.439
But but you can chop down a cherry tree. Yeah,

66
00:04:18.800 --> 00:04:22.399
you can chop down a cherry tree on President's Day.

67
00:04:22.720 --> 00:04:25.000
I wonder if that's a rule. Can you or can't

68
00:04:25.040 --> 00:04:26.439
you chop down a cherry tree?

69
00:04:28.800 --> 00:04:33.839
Wonder if if it's legal to chop down cherry trees now,

70
00:04:33.879 --> 00:04:36.560
because I know a lot of other trees you can't

71
00:04:36.839 --> 00:04:40.240
uh be illegal. And of course what you know, depending

72
00:04:40.240 --> 00:04:44.879
what cities they country you're in, it could be you

73
00:04:44.879 --> 00:04:50.120
can only do certain age trees, certain colored trees, or you.

74
00:04:50.079 --> 00:04:55.759
Know, so we have that's pretty racist. Color, that's pretty racist.

75
00:04:56.199 --> 00:04:58.920
You can only kill certain trees, Okay.

76
00:04:59.160 --> 00:05:02.680
Like you know, I think in some areas like black

77
00:05:02.759 --> 00:05:08.519
walnuts are protected. Of course, cherry trees are protected, and

78
00:05:08.680 --> 00:05:11.759
redwoods are protected.

79
00:05:13.360 --> 00:05:18.639
What I want to know is our oysters Rockefeller protected? Jeez?

80
00:05:20.959 --> 00:05:23.160
Do you know what that is? One?

81
00:05:23.759 --> 00:05:27.199
You mean the families or no oysters Rockefeller?

82
00:05:27.199 --> 00:05:32.720
Do you know what that is? No, they don't teach

83
00:05:32.759 --> 00:05:34.959
the younger generation anything these days.

84
00:05:34.959 --> 00:05:39.240
Bill, No, I know. I know.

85
00:05:40.399 --> 00:05:42.560
We'll let him, We'll let him figure it out.

86
00:05:43.319 --> 00:05:45.399
Yes, he's googling it right now.

87
00:05:46.639 --> 00:05:52.040
He totally is it. I think it's your type one.

88
00:05:52.279 --> 00:05:58.079
I'm just saying, did you find it? It's big in

89
00:05:58.199 --> 00:05:59.399
Texas or Texan?

90
00:06:01.800 --> 00:06:03.439
If it's not a steak I don't think it's big

91
00:06:03.439 --> 00:06:04.079
in Texas.

92
00:06:05.879 --> 00:06:08.399
Have you been to that steakhouse by the way one.

93
00:06:10.199 --> 00:06:10.439
I have?

94
00:06:11.839 --> 00:06:19.279
Did you eat the whole sneak? Which one look he's

95
00:06:19.319 --> 00:06:20.480
still googling ship.

96
00:06:21.480 --> 00:06:24.600
You can totally have our pictures of oysters?

97
00:06:25.439 --> 00:06:26.120
Is that what there?

98
00:06:27.040 --> 00:06:31.199
And there's like given a recipe for smoked oyster Rockerfeller.

99
00:06:31.959 --> 00:06:35.240
Yeah, isn't. Isn't that the one that are bull bulls?

100
00:06:37.279 --> 00:06:38.600
No? It actually looks good.

101
00:06:39.040 --> 00:06:41.519
Which is the one that are bull bull and bulls

102
00:06:41.560 --> 00:06:50.040
are in Texas? Is that it? Let's see boomed, I'll

103
00:06:50.040 --> 00:06:54.160
look it up. Oh no, you know what I was wrong?

104
00:06:54.959 --> 00:07:01.759
It's rock I meant to say rocky Mountain oysters. Do

105
00:07:01.800 --> 00:07:04.160
you know what rocky Mountain oysters are? One?

106
00:07:05.959 --> 00:07:07.079
Those are the bull balls.

107
00:07:07.720 --> 00:07:10.360
They are the bull ball, not blue balls, but bull.

108
00:07:10.079 --> 00:07:11.879
Balls chopped then fried.

109
00:07:12.319 --> 00:07:15.079
So what what is wrong with you Texans anyway that

110
00:07:15.120 --> 00:07:19.800
you eat bull's balls? Like, I don't get it.

111
00:07:20.920 --> 00:07:23.160
I would say it's for fertility, but I blind to you.

112
00:07:24.199 --> 00:07:28.399
So I just have to say you're eating bull balls

113
00:07:28.399 --> 00:07:32.240
because you're from Texas. And then you're eating what what

114
00:07:32.319 --> 00:07:35.519
is it that aunt larvae or whatever? Tacos two?

115
00:07:36.319 --> 00:07:40.959
Everything is bigger in Texas. Okay, I don't know about

116
00:07:41.000 --> 00:07:42.519
that big balls.

117
00:07:44.480 --> 00:07:48.399
I think a C. D C probably ate those while

118
00:07:48.399 --> 00:07:52.319
they were in Texas. Do you get that one? One?

119
00:07:52.600 --> 00:08:00.480
We're we're doing the generational show right now? Or or

120
00:08:00.560 --> 00:08:03.519
how about or how about the band Accept? You know

121
00:08:03.600 --> 00:08:06.120
the band Accept. They have a They had a very

122
00:08:06.160 --> 00:08:09.759
popular song called big Balls. Its right up your alley?

123
00:08:11.319 --> 00:08:12.800
Why is they gonna be in my alley?

124
00:08:12.920 --> 00:08:17.879
Because you're from Texas? Louisia isn't here, so I have

125
00:08:17.920 --> 00:08:20.360
to make fun of Texas right.

126
00:08:22.240 --> 00:08:25.040
Anyway, although he wouldn't be as funny.

127
00:08:26.240 --> 00:08:29.959
How how do dogs bark in Texas? Can you give

128
00:08:30.040 --> 00:08:33.360
us a demonstration? Do they go like Wolf?

129
00:08:33.799 --> 00:08:36.279
They don't because they are frights that get shot?

130
00:08:37.559 --> 00:08:40.639
Why why do dogs get shot in Texas?

131
00:08:42.080 --> 00:08:43.519
Everybody gets shot in Texas?

132
00:08:43.679 --> 00:08:47.840
Oh my god, yeah, no, I stay away from that state.

133
00:08:47.960 --> 00:08:48.120
Man.

134
00:08:48.279 --> 00:08:49.759
Everybody has a gun in Texas.

135
00:08:50.200 --> 00:08:54.639
Okay? But Wolf, I can't see through my bed's eyes

136
00:08:55.480 --> 00:08:58.080
like I have such a visual there. It's a visual

137
00:08:58.120 --> 00:09:01.480
of me as a kid in the seventies with the

138
00:09:01.519 --> 00:09:04.559
shag do and the hair was in my eyes, And

139
00:09:05.240 --> 00:09:07.279
I don't know what's it really all about?

140
00:09:07.320 --> 00:09:10.960
Pet health Guru, Well, basically, you know, we look at

141
00:09:11.039 --> 00:09:16.120
us through our eyes and what they want, how they act,

142
00:09:16.279 --> 00:09:18.799
how we want them to be trained, everything else. And

143
00:09:18.840 --> 00:09:20.759
we never asked them. We never really ask them if

144
00:09:21.039 --> 00:09:23.080
the food is decent. Most of the time, it's like,

145
00:09:23.720 --> 00:09:26.600
you know, I just throw down some kibble and you

146
00:09:26.639 --> 00:09:29.840
know they'll be fine. Look if they eat it, they're

147
00:09:29.879 --> 00:09:33.039
still live, so it must be what they want. We're

148
00:09:33.080 --> 00:09:37.200
not looking at it, you know, in their perspective. Basically.

149
00:09:38.399 --> 00:09:39.960
You know, one of the things I got in a

150
00:09:39.960 --> 00:09:43.440
conversation with somebody last week, and you know those are

151
00:09:43.440 --> 00:09:47.039
color blind, So why do they make dog food with

152
00:09:47.240 --> 00:09:51.320
multi colored kibble? Like you know, I'm only going to

153
00:09:51.360 --> 00:09:54.159
pick out the green ones or the you know, orange ones,

154
00:09:54.240 --> 00:09:58.960
or the brown ones or black ones. I mean, why

155
00:09:59.120 --> 00:10:02.720
do they do this? You know, we're not even thinking

156
00:10:02.759 --> 00:10:06.080
about them. Why are we giving them dry cereal every day?

157
00:10:07.000 --> 00:10:11.679
I mean, you know, of course the younger generation is

158
00:10:11.720 --> 00:10:15.440
more used to cereal, But when cereal first came out,

159
00:10:15.639 --> 00:10:18.600
and you know, we were fitted as a kid, you

160
00:10:18.720 --> 00:10:22.200
had to slather it with milk or juices, a lot

161
00:10:22.200 --> 00:10:26.240
of sugar, a lot of fruit because it tasted like

162
00:10:26.440 --> 00:10:33.759
garbage and kind.

163
00:10:31.200 --> 00:10:33.120
Of like the cereal. If I'm gonna eat cereal, I

164
00:10:33.159 --> 00:10:36.399
would have to eat Now it tastes like cardboard. Okay,

165
00:10:37.120 --> 00:10:42.600
give me some count chocula, But that that crap's terrible

166
00:10:42.720 --> 00:10:47.559
for you. Like, so if you ask me, like you

167
00:10:47.600 --> 00:10:50.080
know what too. And somebody as a human that eats

168
00:10:50.200 --> 00:10:53.919
very specifically for health reasons. You know, you go out

169
00:10:53.919 --> 00:10:56.039
with people, they think you want to be this pain

170
00:10:56.120 --> 00:10:58.600
in the ass because you can speak up unlike your

171
00:10:58.679 --> 00:11:03.440
pet like or they you know, they just assume because

172
00:11:03.440 --> 00:11:07.360
you eat this stuff that you like it, okay, And

173
00:11:08.080 --> 00:11:10.159
I think that's what Ky you're saying. It is like

174
00:11:10.159 --> 00:11:13.879
you're giving these pets stuff and they can't speak to you,

175
00:11:14.000 --> 00:11:16.120
so they can't tell you they don't like it, and

176
00:11:16.159 --> 00:11:18.799
they can't tell you that it's not good for them either.

177
00:11:20.200 --> 00:11:20.440
Yeah.

178
00:11:20.519 --> 00:11:22.799
I mean that's a big part of it because and

179
00:11:22.840 --> 00:11:25.320
it's not just food. I mean stop and think, oh,

180
00:11:25.440 --> 00:11:27.320
the dog's got a little bit of an odor and

181
00:11:27.639 --> 00:11:31.759
so I take my can of deodorizer and spray the

182
00:11:31.879 --> 00:11:35.639
carpet where they're living. With toxic chemicals, we do those

183
00:11:36.000 --> 00:11:39.720
plug in stupid things. They're right at their nose level

184
00:11:40.000 --> 00:11:43.519
again with toxic chemicals, you know. And of course the

185
00:11:43.679 --> 00:11:46.960
non backside of it, we go to the veterinarian and

186
00:11:47.600 --> 00:11:50.039
you know, way is it that when you pull up

187
00:11:50.080 --> 00:11:53.120
in the vets off you know, parking lot, you have

188
00:11:53.200 --> 00:11:55.279
to wrestle your dog to get them in the door,

189
00:11:56.919 --> 00:11:59.679
you know, whereas when they pull up in my parking lot,

190
00:11:59.799 --> 00:12:03.799
you know, at my palaeopat where they have good things there,

191
00:12:04.360 --> 00:12:05.799
the dogs are excited to come in.

192
00:12:07.279 --> 00:12:07.480
You know.

193
00:12:07.519 --> 00:12:10.360
We have to visualize what they're seeing and what they're

194
00:12:10.480 --> 00:12:15.080
knowing and what they're smelling, and you know, then relate

195
00:12:15.120 --> 00:12:17.039
that to their behaviors.

196
00:12:18.600 --> 00:12:21.399
Well, there's a reason why if they have a whole

197
00:12:21.440 --> 00:12:25.000
bowl of dog food, they'll eat it. But if you're

198
00:12:25.000 --> 00:12:27.240
eating a steak while they're eating a whole bowl of

199
00:12:27.279 --> 00:12:29.840
dog food, they'll wait till you throw a crap on

200
00:12:29.879 --> 00:12:30.679
the ground to eat that.

201
00:12:32.039 --> 00:12:36.200
Yeah, they're praying something hits the floor and they have that,

202
00:12:36.399 --> 00:12:39.480
you know. And why do we put the dog that

203
00:12:39.879 --> 00:12:43.679
dry kibble down all day long because they won't eat

204
00:12:43.679 --> 00:12:46.840
a meal. They go, oh my god, I'm dying. Let

205
00:12:46.840 --> 00:12:48.960
me go and have one or two pieces just to

206
00:12:48.960 --> 00:12:51.600
get something in my poor stomach, which is like aching

207
00:12:51.679 --> 00:12:53.919
at this point in time, and then walk away and

208
00:12:53.960 --> 00:12:55.840
wait for something to hit the floor. Didn't Okay, I

209
00:12:55.919 --> 00:12:58.759
believe you grab one or two more pieces. And that's

210
00:12:58.799 --> 00:13:01.480
their life. I mean, that's what they're seeing.

211
00:13:04.200 --> 00:13:08.919
You know it. It reminds me of today before coming

212
00:13:09.000 --> 00:13:12.840
to do this episode, and I made myself lunch and

213
00:13:12.879 --> 00:13:15.279
I had to force myself to eat it because I

214
00:13:15.320 --> 00:13:19.879
didn't like it at all. It was healthy, but also

215
00:13:20.720 --> 00:13:24.000
it's the healthy and it's the fact of like, uh,

216
00:13:24.480 --> 00:13:27.600
you know, I've been homeless, so I don't ever waste

217
00:13:27.679 --> 00:13:31.320
food ever, and so like, I can totally relate to

218
00:13:31.360 --> 00:13:34.960
what you're talking about with these pets because they're just like, huh,

219
00:13:35.879 --> 00:13:38.240
I don't really want to, but I have to eat this.

220
00:13:41.039 --> 00:13:43.960
You know. And you know, not to leave any pets out.

221
00:13:44.039 --> 00:13:47.519
I mean when we look at the cat the feline

222
00:13:47.559 --> 00:13:51.080
population as well. Okay, we want them to go potty

223
00:13:51.159 --> 00:13:55.960
in a kitty litter tray, in kitty litter. What's in

224
00:13:56.000 --> 00:13:58.600
the kitty litter? Why why are they walking over the

225
00:13:58.679 --> 00:14:02.679
box and peeing on the floor or you know, again

226
00:14:03.000 --> 00:14:07.159
the same smells, the same visuals. It's not there. It's

227
00:14:07.159 --> 00:14:09.279
not what they would do naturally. We're asking them to

228
00:14:09.279 --> 00:14:12.200
do a whole bunch of unnatural days. You know, you

229
00:14:12.240 --> 00:14:15.240
walk your dog, he can spot the neighbor three blocks

230
00:14:15.240 --> 00:14:17.200
away that come out in his yard. You can do

231
00:14:17.720 --> 00:14:19.879
they can see it. You're going like, what the hell

232
00:14:19.879 --> 00:14:23.000
are you looking at you? They know exactly what's going

233
00:14:23.039 --> 00:14:26.360
on in many cases, or we're oblivious.

234
00:14:26.960 --> 00:14:31.600
Yeah, and why is it say that again?

235
00:14:31.720 --> 00:14:35.480
Yeah? Yeah, And here we are on President's Day and

236
00:14:35.519 --> 00:14:37.840
we don't even know what we're celebrated. We are oblivious,

237
00:14:37.879 --> 00:14:38.279
aren't we?

238
00:14:39.080 --> 00:14:43.799
Oh? My god? Like, I guarantee if we called one

239
00:14:43.879 --> 00:14:47.840
hundred people right now, none of them will know why

240
00:14:48.159 --> 00:14:50.960
it's President Day and why it became President's Day. Because

241
00:14:51.000 --> 00:14:54.960
it became President's Day. It wasn't always President's Day. It

242
00:14:55.000 --> 00:14:58.519
was George Washington's birthday, and it was Abraham Lincoln's birthday.

243
00:14:58.759 --> 00:15:01.639
But they're like, we don't need the kids out of

244
00:15:01.639 --> 00:15:05.759
school this much, we need this, we need that. Let's

245
00:15:05.840 --> 00:15:08.480
just combine them into one day, make it easy. Play

246
00:15:08.480 --> 00:15:11.240
it on Monday, so people have three day weekends. That's

247
00:15:11.279 --> 00:15:17.480
really what happened, right, That's what you missed one, That's

248
00:15:17.480 --> 00:15:19.480
what your generation missed going through that.

249
00:15:21.360 --> 00:15:23.440
I had a couple of people this weekend asked me,

250
00:15:23.480 --> 00:15:27.080
are you working on Monday? Like, yeah, it's President's Day.

251
00:15:28.000 --> 00:15:32.519
So that's what I heard. That's what I heard this

252
00:15:32.600 --> 00:15:37.320
weekend is those with some people and it's like, okay,

253
00:15:37.399 --> 00:15:40.000
so you got a three day weekend and one of

254
00:15:40.039 --> 00:15:42.600
them happened to be a teacher. It's like, no, they

255
00:15:43.320 --> 00:15:49.320
scheduled a special teacher conference in service day on your

256
00:15:49.399 --> 00:15:49.879
day off.

257
00:15:50.679 --> 00:15:55.879
Yeah, it's that's what they do. And like, listen, you're

258
00:15:55.960 --> 00:15:58.720
in retail. I used to be in retail for ten

259
00:15:58.799 --> 00:16:02.639
years and then more sprinkled throughout the years helping my dad.

260
00:16:02.679 --> 00:16:08.960
And holidays are the worst when when you work in retail,

261
00:16:09.039 --> 00:16:12.600
because those are the days you definitely have to work.

262
00:16:12.639 --> 00:16:14.879
Like you go to work for a retail company, they

263
00:16:14.919 --> 00:16:18.759
tell you straight out, man, like you don't have a choice.

264
00:16:18.840 --> 00:16:23.399
You're working period or you or you're fired, Like you

265
00:16:23.480 --> 00:16:27.240
work Christmas, you work Thanksgiving if they're open. You know,

266
00:16:28.039 --> 00:16:33.000
you know, you work Black Friday. You don't have that choice.

267
00:16:34.200 --> 00:16:34.320
No.

268
00:16:34.559 --> 00:16:36.919
See see you don't know how good you have it

269
00:16:37.000 --> 00:16:43.240
there one exactly.

270
00:16:44.120 --> 00:16:46.559
Oh but it's it's true. And I mean, you know,

271
00:16:46.679 --> 00:16:50.159
our our dogs don't care about time that you know,

272
00:16:50.200 --> 00:16:52.960
they have no conception. I know my own dogs. Okay,

273
00:16:53.000 --> 00:16:57.559
when I go to work in morning, you know she's

274
00:16:57.600 --> 00:17:00.000
laying in her bed and that's okay. I'm going to work, Okay,

275
00:17:00.080 --> 00:17:03.240
find I can walk out the door, come back eight

276
00:17:03.279 --> 00:17:06.359
hours later. She's happy to see me. I can also

277
00:17:06.359 --> 00:17:09.359
walk out that door and go, oh crap, I forgot

278
00:17:09.359 --> 00:17:11.400
that paperwork in my desk. Open the door and she

279
00:17:11.400 --> 00:17:13.720
comes to breach me the same way. It's like no

280
00:17:13.799 --> 00:17:16.480
conception of time, but we think that they have that

281
00:17:16.559 --> 00:17:20.240
conception of time that you know, it's like, ah, let's see,

282
00:17:20.240 --> 00:17:22.720
I've been I've been here for six hours. I gotta

283
00:17:22.759 --> 00:17:25.160
go pee and I know that they're gonna be on time.

284
00:17:28.319 --> 00:17:31.519
Eight hours later they get their legs crossed and it's left,

285
00:17:33.400 --> 00:17:33.759
you know.

286
00:17:34.720 --> 00:17:38.839
Just like we don't. Just like kids feel like on

287
00:17:38.880 --> 00:17:40.680
a road trip with their parents.

288
00:17:41.720 --> 00:17:45.240
Yeah, yeah, our bladder is a lot bigger than theirs.

289
00:17:46.839 --> 00:17:50.039
Well, I just have to see. I have a very

290
00:17:50.039 --> 00:17:55.240
important question though. Okay, so are you telling me that

291
00:17:55.359 --> 00:18:00.319
all these people that like celebrate their dog's birthday and

292
00:18:00.359 --> 00:18:03.920
like put a party had on them and bake them whatever,

293
00:18:05.640 --> 00:18:08.319
that the dogs are like clueless or like what the

294
00:18:08.359 --> 00:18:09.400
hell is going on here?

295
00:18:11.359 --> 00:18:14.960
Or or the cat haven't you seen these dogs? They

296
00:18:14.960 --> 00:18:18.359
stand by the calendar and they circle all the day

297
00:18:18.640 --> 00:18:23.119
and you know, little notes around. Okay, I want this

298
00:18:23.200 --> 00:18:25.799
treat and that treat and actually, can you give me

299
00:18:25.880 --> 00:18:28.440
a steak for a change, because that's what I really need.

300
00:18:29.640 --> 00:18:33.400
It's you know, I mean they pick up on our energy, yeah,

301
00:18:33.480 --> 00:18:36.799
which isn't always good energy unfortunately. You know, it's like

302
00:18:37.119 --> 00:18:40.920
but that's basically where they're coming from, and we're not

303
00:18:40.920 --> 00:18:44.319
picking up their energy. So it's kind of you know,

304
00:18:44.319 --> 00:18:47.640
it's very very one sided. And you know, and people

305
00:18:47.680 --> 00:18:50.400
get upset when their dogs don't. You know, Hey, I'm

306
00:18:50.440 --> 00:18:53.160
putting on a birthday party for me and you're over

307
00:18:53.200 --> 00:18:56.599
there sleeping. You don't care. In fact, you're actually hiding

308
00:18:56.640 --> 00:19:00.200
because there's all these crazy kids and you know, things

309
00:19:00.279 --> 00:19:00.680
going on.

310
00:19:00.759 --> 00:19:05.799
I just want to be alone, right, Just leave me alone.

311
00:19:06.920 --> 00:19:10.240
So what about your guppy one? That's your guppy guy?

312
00:19:10.400 --> 00:19:12.119
Sayed when you get home from the studio.

313
00:19:12.880 --> 00:19:15.920
Oh absolutely, yeah, they're practically jumping out of the water.

314
00:19:18.079 --> 00:19:20.640
Well you better be careful because they could get hurt

315
00:19:20.759 --> 00:19:21.160
doing that.

316
00:19:21.519 --> 00:19:24.359
And I've had a couple actually jump out the outside.

317
00:19:25.160 --> 00:19:25.519
Really.

318
00:19:25.880 --> 00:19:28.200
I came home one time found one on the floor.

319
00:19:29.680 --> 00:19:33.400
Well did you leave food on the floor? I did not,

320
00:19:34.519 --> 00:19:38.440
So I do have a question. I do have a question, Bill. Okay,

321
00:19:38.680 --> 00:19:41.559
you get a fish, like a goldfish, and they give

322
00:19:41.559 --> 00:19:45.839
you this little canister of like these flakes. Is that

323
00:19:45.960 --> 00:19:50.960
really what a goldfish would eat in the wild.

324
00:19:51.039 --> 00:19:55.279
If it was next to the flake plants. Maybe, but no,

325
00:19:55.559 --> 00:19:59.240
that's nothing. I mean, that's the same variation as kibble.

326
00:20:00.000 --> 00:20:03.079
You know, we give it not only to our dogs

327
00:20:03.079 --> 00:20:05.839
and our cats, but we give it to our hamsters,

328
00:20:05.880 --> 00:20:09.480
we give it to our you know, guinea pigs or rabbits,

329
00:20:10.079 --> 00:20:13.279
and actually we give it to most livestock as well.

330
00:20:13.680 --> 00:20:19.400
Everything's preprocessed, not necessarily healthy, not as far from a

331
00:20:19.440 --> 00:20:21.519
species appropriate diet as we can find.

332
00:20:22.759 --> 00:20:26.519
Now, you just brought up something for me that I

333
00:20:26.640 --> 00:20:31.400
just thought about. Every single pet you could possibly have,

334
00:20:32.359 --> 00:20:40.160
their food has the same crunchiness and color. That's weird.

335
00:20:41.039 --> 00:20:43.279
Anything that anything that you have to buy food pellets

336
00:20:43.319 --> 00:20:45.240
for it looks the same way going in that it

337
00:20:45.279 --> 00:20:47.039
does coming out.

338
00:20:48.039 --> 00:20:53.880
Yeah, it's a processed I mean that's the problem with it. Yeah,

339
00:20:53.960 --> 00:20:57.799
you know it again, we don't. We're putting it through

340
00:20:57.880 --> 00:21:02.720
our eyes. How is that convenience? And then they tried

341
00:21:02.759 --> 00:21:07.680
to disguise it as complete and balance. We need these nutrients,

342
00:21:09.599 --> 00:21:11.720
you know, pipe man, you you know you've had some

343
00:21:11.799 --> 00:21:16.079
health issues over the years, and I'm sure that you

344
00:21:16.279 --> 00:21:19.319
know exactly what mineral and what vitamin that you need

345
00:21:19.359 --> 00:21:21.680
to take it what time of the day so that

346
00:21:21.759 --> 00:21:23.720
you never have this stuff happen again.

347
00:21:24.759 --> 00:21:31.480
Yeah, you know, Yeah, I just saw an article about

348
00:21:31.960 --> 00:21:36.240
that dark chocolate's good for diabetes. So now I'm I'm

349
00:21:36.880 --> 00:21:39.079
cool with just eating dark chocolate for the rest of

350
00:21:39.079 --> 00:21:41.559
my life. Then I'll be happy. If you've fed me

351
00:21:41.799 --> 00:21:44.720
chocolate for the rest of my life, I'd be happy. So,

352
00:21:45.400 --> 00:21:48.559
you know, but we're not feeding chocolate. We're feeding like

353
00:21:48.880 --> 00:21:51.359
tasteless pellets.

354
00:21:53.279 --> 00:21:55.519
What would you recommend?

355
00:21:56.839 --> 00:21:58.279
Yeah, cheapest agreeients, what.

356
00:21:59.759 --> 00:22:03.920
Cheap ingredients that they can possibly do for maximum profits,

357
00:22:04.400 --> 00:22:06.480
and they have to juice it up with all kinds

358
00:22:06.480 --> 00:22:10.880
of artificial flavors, which I find it interesting that artificial

359
00:22:11.079 --> 00:22:17.319
flavors is labeled as natural flavoring. I guess, yeah, miss

360
00:22:17.440 --> 00:22:18.599
the connect these things.

361
00:22:18.640 --> 00:22:22.440
I don't know, you know, hmmm, because I think it's

362
00:22:22.599 --> 00:22:25.640
just like a marketing thing because it's artificial, but it

363
00:22:25.759 --> 00:22:30.359
tastes like something made out of nature, So they call

364
00:22:30.400 --> 00:22:32.759
the flavoring.

365
00:22:34.680 --> 00:22:39.640
You knows, you know, natural flavoring. You know, that was

366
00:22:39.680 --> 00:22:43.519
the whole thing that the food industry did when they

367
00:22:43.640 --> 00:22:47.079
outlawed MSG, so they could still put MSG in your food.

368
00:22:47.880 --> 00:22:51.960
It's not called MSG anymore. It's called natural flavoring.

369
00:22:52.960 --> 00:22:53.319
I heard.

370
00:22:53.359 --> 00:22:54.839
I don't know how true this is, but I heard

371
00:22:54.880 --> 00:22:58.839
that there was some type of outlaw that restaurants couldn't

372
00:22:58.960 --> 00:23:01.480
use beef tallow on the to fry their fries with.

373
00:23:04.079 --> 00:23:04.839
So then they switched.

374
00:23:04.839 --> 00:23:08.279
Well, that was brought about. That was brought about by

375
00:23:08.519 --> 00:23:12.000
the corn industry, the corn farmers. The government subsidize the

376
00:23:12.079 --> 00:23:16.200
corn farmers, so they could subsidize John Deere with the big,

377
00:23:16.400 --> 00:23:21.640
big equipment, and so therefore we had to make the

378
00:23:21.759 --> 00:23:30.480
natural animal fats demonized and substitute seed oils, which are

379
00:23:30.799 --> 00:23:35.960
basically industrial lubricants, into our diet. And of course the

380
00:23:35.960 --> 00:23:39.759
pharmaceutical companies were behind that, because now we have a

381
00:23:39.839 --> 00:23:45.319
bunch of sick people with diabetes, obesity, dementia, all these things.

382
00:23:45.319 --> 00:23:48.599
When you start tracking all these diseases against the chart

383
00:23:48.640 --> 00:23:52.839
of when corn syrup and corn oil and soybean oil

384
00:23:52.880 --> 00:23:56.200
and all the seed oils came in, those charts are identical.

385
00:23:57.039 --> 00:23:59.920
But there's no correlation, of course not.

386
00:24:01.759 --> 00:24:05.680
And I just have to say to I just have

387
00:24:05.720 --> 00:24:07.640
to say too, I was like thinking in the beginning

388
00:24:07.680 --> 00:24:09.799
to show I'm like, you know what, we should just

389
00:24:09.920 --> 00:24:13.839
keep the adult disclaimer for the Wednesday show. But then

390
00:24:13.920 --> 00:24:17.279
you talked about these large lubricants, and I realized we

391
00:24:17.400 --> 00:24:23.480
need to keep that adult disclaimer on just saying.

392
00:24:22.599 --> 00:24:26.720
Yeah, hey, I heard something when I was when I

393
00:24:26.759 --> 00:24:30.480
was coming into the studio today, it's like all this

394
00:24:30.519 --> 00:24:34.119
stuff is well control. You know, they control everything. You

395
00:24:34.160 --> 00:24:37.400
know a number of plants, number of trees and things

396
00:24:37.440 --> 00:24:43.759
that have been manipulated. That was the statement last week

397
00:24:43.880 --> 00:24:46.839
out of the government, is that we're getting rid of

398
00:24:46.920 --> 00:24:51.400
all these regulations, especially like you know in design and

399
00:24:51.400 --> 00:24:53.640
stuff like that, that we haven't. That's why all the

400
00:24:53.680 --> 00:24:57.160
cars today look the same because the requirements that the

401
00:24:57.160 --> 00:25:00.680
government put on it. You can't have an individual God

402
00:25:00.799 --> 00:25:03.240
help you if you can you see you can you

403
00:25:03.279 --> 00:25:11.720
see souping up a twenty twenty six Tesla Right, I'm

404
00:25:11.759 --> 00:25:14.480
like what we did with a with a good you know,

405
00:25:14.519 --> 00:25:18.920
a good Chevy or a good Pontiac or my high starter.

406
00:25:19.920 --> 00:25:23.480
My high school had a mechanics garage and you were

407
00:25:23.519 --> 00:25:26.119
able to bring your car there and work on it

408
00:25:26.240 --> 00:25:30.240
as a student and you could take also auto mechanics class.

409
00:25:30.559 --> 00:25:33.920
What a concept. Now, like you open the hood, you

410
00:25:33.960 --> 00:25:37.680
can't if you can find a dipstick you're lucky. Okay,

411
00:25:37.880 --> 00:25:41.839
sometimes that like I've driven BMW's and you can't find

412
00:25:41.839 --> 00:25:49.759
the freaking dipstick. It's ridiculous, Okay, good old days of

413
00:25:49.839 --> 00:25:52.480
like making sure you always had some gasoline on you

414
00:25:52.680 --> 00:25:56.440
so you could pour it into the carburetor to get

415
00:25:56.440 --> 00:26:00.079
your car started. You always had your screwdriver with you

416
00:26:00.119 --> 00:26:02.359
so you could tap the starters so you could get

417
00:26:02.400 --> 00:26:05.920
your car started. You know things like that. You know

418
00:26:07.599 --> 00:26:12.160
what happened to those days? And those cars lasted longer

419
00:26:12.599 --> 00:26:15.839
than these new ones that have all the fancy crap

420
00:26:15.880 --> 00:26:16.200
in them.

421
00:26:17.119 --> 00:26:18.880
Well that's why they have all the fancy.

422
00:26:18.599 --> 00:26:20.160
Crap in them.

423
00:26:20.359 --> 00:26:29.160
Yeah. And like my bro bit took a Camaro and

424
00:26:30.480 --> 00:26:35.240
built it up to this racing machine. He still has

425
00:26:35.319 --> 00:26:39.880
it to this day. The first time he drove it,

426
00:26:40.759 --> 00:26:43.000
he got a ticket in his neighborhood because he was

427
00:26:43.079 --> 00:26:45.559
driving it to test it out. He got a ticket

428
00:26:45.559 --> 00:26:50.680
in his neighborhood for going one hundred and five in

429
00:26:50.759 --> 00:26:57.839
a fifteen. But he only made He only made it

430
00:26:57.920 --> 00:27:00.880
like a block or two because because then he got

431
00:27:00.960 --> 00:27:03.119
the ticket. But that I can tell you how fast

432
00:27:03.200 --> 00:27:07.839
it went from zero to one hundred and five. See,

433
00:27:07.880 --> 00:27:11.119
you didn't have those fun those fun times as a teenager,

434
00:27:11.160 --> 00:27:13.920
did you want you just had to have these stupid

435
00:27:13.960 --> 00:27:16.920
cars that make this humming noise that always freaks me

436
00:27:16.960 --> 00:27:19.039
out every time one's near me, Like.

437
00:27:19.039 --> 00:27:22.000
Well, they didn't exist when I was a kid, but

438
00:27:22.359 --> 00:27:26.759
you know, like is this it's I was just thinking

439
00:27:26.799 --> 00:27:28.680
I was walking the other day it's a car, Like

440
00:27:29.039 --> 00:27:31.480
it's so easy to just like walk in front of

441
00:27:31.480 --> 00:27:33.559
the car because you can't hear them till last second.

442
00:27:33.680 --> 00:27:37.000
And they sound like the same thing that you heard

443
00:27:37.079 --> 00:27:40.519
either on your race car set when you were a

444
00:27:40.640 --> 00:27:44.160
kid or the Jetsons. It kind of sound it kind

445
00:27:44.160 --> 00:27:47.319
of does have that Jetson sound, but not good like

446
00:27:47.400 --> 00:27:51.160
the Jetsen sound was actually kind of cool. These are

447
00:27:51.240 --> 00:27:56.640
just stupid, Like does the sound of electric cars annoy you? Bill?

448
00:27:56.839 --> 00:27:58.240
Oh we lost them?

449
00:27:58.759 --> 00:28:02.240
Well, well they you know me. Depending on the brand

450
00:28:02.240 --> 00:28:07.240
and model, some of them sound like wind chimes.

451
00:28:06.359 --> 00:28:10.440
Yes, like that's what it sounds like. Oh my god,

452
00:28:10.480 --> 00:28:12.440
And it's some of the weird.

453
00:28:13.160 --> 00:28:15.000
Like the gates of Heaven are opening up and you're

454
00:28:15.039 --> 00:28:15.759
about to die.

455
00:28:16.240 --> 00:28:19.960
It weird to be out every time. Man, we only

456
00:28:20.000 --> 00:28:22.400
have a couple of minutes left to year segment, So

457
00:28:22.480 --> 00:28:24.920
why don't you tell everybody how they can reach out

458
00:28:24.960 --> 00:28:27.359
to you and get more information so that they can

459
00:28:27.440 --> 00:28:31.160
see through their pet size from all the great knowledge

460
00:28:31.200 --> 00:28:33.200
that the Pet Health grew has and how they can

461
00:28:33.440 --> 00:28:36.759
check out my Paleo Pet, your show, all that good stuff.

462
00:28:37.559 --> 00:28:40.119
Yeah, I mean, I'm available at my Paleo Pet and

463
00:28:40.200 --> 00:28:43.079
mypliopet dot com. That's our retail outlet where we have

464
00:28:43.279 --> 00:28:47.519
tons and tons of great products, including a farm the

465
00:28:47.599 --> 00:28:52.759
Table program for people and our pets. Cools want you

466
00:28:52.799 --> 00:29:00.960
to visit the Health Cafe on all the video basically

467
00:29:01.000 --> 00:29:03.079
outlets there are in the face of the yours. I

468
00:29:03.079 --> 00:29:09.799
think I find new ones all the time, also on iHeartRadio, YouTube, Spotify,

469
00:29:10.599 --> 00:29:13.119
the four HC dot.

470
00:29:12.799 --> 00:29:15.519
Com, Petealthcafe dot com.

471
00:29:15.920 --> 00:29:17.720
So there's a lot of knowledge out there.

472
00:29:18.319 --> 00:29:20.920
I always advise you to start listening to the podcast

473
00:29:20.960 --> 00:29:24.359
first when you have an issue with your pets health

474
00:29:24.480 --> 00:29:28.519
or your pets concerns. If you're looking through their eyes,

475
00:29:28.839 --> 00:29:31.680
that's where they have a voice, and even for your

476
00:29:31.720 --> 00:29:34.200
own health that sort of thing. Develop your questions and

477
00:29:34.240 --> 00:29:35.839
then just get back to me on the show, and

478
00:29:35.880 --> 00:29:37.559
that would be a great way of doing it.

479
00:29:39.640 --> 00:29:42.720
And you know we're there every live.

480
00:29:42.519 --> 00:29:46.279
Every Thursday at eight pm and twenty four to seven

481
00:29:47.279 --> 00:29:48.200
on the Archives.

482
00:29:48.200 --> 00:29:50.359
So we hope to share from you and see you then.

483
00:29:51.400 --> 00:29:53.559
Don't know what's going on with the internet, but at

484
00:29:53.640 --> 00:29:54.680
least we got through to it.

485
00:29:55.440 --> 00:29:58.279
There you go. Well, you're always a wealth of information

486
00:29:58.680 --> 00:30:02.079
and it's real great to have you on as our

487
00:30:02.559 --> 00:30:06.440
resident pet health guru. And I also want to say

488
00:30:06.440 --> 00:30:08.960
one final thing before we go into the next segment,

489
00:30:09.000 --> 00:30:11.359
because we have the next segment we're going to talk

490
00:30:11.400 --> 00:30:16.599
about squeeze pages. Who what are squeeze pages? You might

491
00:30:16.680 --> 00:30:18.799
have to stay and listen and find out for Michael

492
00:30:18.799 --> 00:30:24.279
Barbarita from Next Step CFO in our powerful business Strategies. No,

493
00:30:24.559 --> 00:30:28.920
it has nothing to do with what you are thinking,

494
00:30:30.400 --> 00:30:32.799
you know, like especially I can see the smirk on

495
00:30:32.839 --> 00:30:36.039
your face. Wand no, it's not those kind of squeeze pages.

496
00:30:36.680 --> 00:30:40.279
So stay tuned. But I do want to say I

497
00:30:40.960 --> 00:30:43.680
have to publicly say this. I'm very upset. I came

498
00:30:43.720 --> 00:30:49.160
in the studio today and as the president of this company,

499
00:30:50.400 --> 00:30:53.920
Wan did not have a gift for me for President's Day.

500
00:30:56.039 --> 00:30:58.359
You know, I found the same thing in my in

501
00:30:58.440 --> 00:31:06.119
my operation nobody it was and for lunch.

502
00:31:08.079 --> 00:31:13.359
It's horrible, like today's generation has to have a little

503
00:31:13.359 --> 00:31:14.920
more respect for the president.

504
00:31:16.039 --> 00:31:17.680
That's right. That's why I have a kind of spam

505
00:31:17.759 --> 00:31:18.279
waiting for you.

506
00:31:22.000 --> 00:31:28.440
Because of hard work, not because of political contributions exactly.

507
00:31:28.960 --> 00:31:33.079
And he said he's got some spam for me, But like, okay,

508
00:31:33.319 --> 00:31:36.559
that's like giving me canned dog food. Man, what's wrong

509
00:31:36.599 --> 00:31:40.119
with you? What I was thinking, did you get your

510
00:31:40.200 --> 00:31:43.359
spam from my paleopack? Because if it's not from my

511
00:31:43.519 --> 00:31:45.319
paleo pet, I'm not eating it.

512
00:31:45.720 --> 00:31:52.240
I don't think they carry that spam.

513
00:31:52.359 --> 00:31:56.839
All right, Thanks a lot else, Guru. We will see

514
00:31:56.880 --> 00:32:01.319
you next week for some more amazing seeing information about

515
00:32:01.319 --> 00:32:03.519
how to take care of our pets and how much

516
00:32:03.559 --> 00:32:07.000
we've been lied to and we can make our pets healthier,

517
00:32:07.039 --> 00:32:10.400
and don't you want your pet to be happier and healthier.

518
00:32:10.640 --> 00:32:13.480
If you could see through their eyes, you'll see they

519
00:32:13.559 --> 00:32:17.039
want my paleo pet. They don't even have to bark.

520
00:32:17.839 --> 00:32:22.200
So thanks everybody, and stay tuned here. We're going to

521
00:32:22.319 --> 00:32:25.839
go into some business strategies that you're not gonna want

522
00:32:25.839 --> 00:32:29.000
to miss. Don't forget to squeeze your pages, because we're

523
00:32:29.039 --> 00:32:31.880
talking about squeeze pages right here on the Adventures Pipe

524
00:32:31.920 --> 00:32:39.880
Man W four C Y Radio. Roll it on, Hi,

525
00:32:40.119 --> 00:32:42.839
you love unto censure.

526
00:32:44.079 --> 00:32:49.039
Wow for you you.

527
00:32:54.799 --> 00:32:56.920
This is the pipe Man here on the Adventures pipe

528
00:32:56.960 --> 00:32:59.720
Man W four c Y Radio. We're here with the

529
00:32:59.720 --> 00:33:06.279
Positively Pipeman segment Powerful business Strategies right here with Michael

530
00:33:06.319 --> 00:33:08.559
Barberita from Next Step CFO.

531
00:33:08.720 --> 00:33:11.480
How are you, Michael, fantastic dank, Thanks for having me.

532
00:33:12.640 --> 00:33:16.759
I'm gonna squeeze some info out of you about squeeze pages.

533
00:33:19.440 --> 00:33:21.160
Good good. Yeah.

534
00:33:21.240 --> 00:33:25.279
You know, in speaking with clients and other business owners,

535
00:33:26.880 --> 00:33:29.839
they always say things like I've got to update my website,

536
00:33:29.960 --> 00:33:33.519
or I need to have a better website, blaming it

537
00:33:34.759 --> 00:33:39.519
lots of times, blaming on the website where why they're

538
00:33:39.559 --> 00:33:41.920
not doing business, or whether they're getting calls, or where

539
00:33:41.920 --> 00:33:46.960
they're not getting prospects. And what I always tell them

540
00:33:47.200 --> 00:33:50.519
is that, first of all, there's a big difference between

541
00:33:50.519 --> 00:33:53.559
a website and a squeeze page. A website is really

542
00:33:53.599 --> 00:33:57.119
for information purposes only, and a lot of us on

543
00:33:57.160 --> 00:33:59.720
the website, and everybody can look at their own website

544
00:33:59.799 --> 00:34:05.200
or competitors that things like great service, high quality, lowest prices.

545
00:34:06.079 --> 00:34:12.519
Family owned since nineteen fifty one were loyal, we're insured,

546
00:34:13.039 --> 00:34:16.760
we're honest and sincere, and these these are This is

547
00:34:16.840 --> 00:34:20.039
just jarging that everybody uses and there's no im It

548
00:34:20.079 --> 00:34:24.119
has no influence on the customer because the customer is

549
00:34:24.119 --> 00:34:27.199
worried about their own problems and want to solve their

550
00:34:27.239 --> 00:34:31.119
own issues and own their own problems relative to the

551
00:34:31.280 --> 00:34:37.119
to the solution that your product offers. So but it's

552
00:34:37.119 --> 00:34:40.119
okay to use that jarging on a website. I still

553
00:34:40.159 --> 00:34:42.719
don't like it, and I still think you should utilize

554
00:34:42.719 --> 00:34:45.440
the conversion formula, which we've talked about so many times,

555
00:34:45.440 --> 00:34:49.760
and we'll just briefly review again. But a squeeze page

556
00:34:50.480 --> 00:34:56.559
addresses one issue, one problem to people aren't interested, they passed.

557
00:34:56.639 --> 00:35:01.119
But the point is is that it it squeezes down

558
00:35:01.159 --> 00:35:05.880
the information to one page at one and that's why

559
00:35:05.880 --> 00:35:07.880
it's called the squeeze page because it squeezes down the

560
00:35:07.880 --> 00:35:11.440
information or one topic. So if you're in the roofing

561
00:35:11.519 --> 00:35:14.840
business and you sell sidings and gutters, your squeeze page

562
00:35:14.880 --> 00:35:16.840
that will just be about a problem that the customer

563
00:35:16.840 --> 00:35:21.079
has in the roofing industry, or the problem the customer has.

564
00:35:21.480 --> 00:35:24.880
If a separate squeeze page for the problem the customer

565
00:35:24.880 --> 00:35:32.239
has in a in a citing situation. So by doing

566
00:35:32.280 --> 00:35:35.480
that and utilizing the conversion formula, it's very important. Let's

567
00:35:35.519 --> 00:35:37.960
just review that very quickly. The conversion formula is a

568
00:35:37.960 --> 00:35:42.280
four step formula that converts prospects into your selling process,

569
00:35:42.400 --> 00:35:46.960
or prospects into sales or into a lead magnet, whatever

570
00:35:47.000 --> 00:35:51.239
it is, and it has four parts. The first part

571
00:35:51.360 --> 00:35:55.079
is called captivate, which is where you identify the problem

572
00:35:55.639 --> 00:36:01.000
that the customer has, primarily with the industry. So for example,

573
00:36:01.039 --> 00:36:04.280
if you're in the construction industry, one problem that a

574
00:36:04.320 --> 00:36:07.079
customer has is that they're afraid that a four hundred

575
00:36:07.119 --> 00:36:10.480
thousand dollars quote is going to turn into a six

576
00:36:10.559 --> 00:36:15.519
hundred thousand dollars project. And so that's just one that's

577
00:36:15.519 --> 00:36:18.679
just one small thing. But you if you have a

578
00:36:18.760 --> 00:36:22.400
unique solution to that problem, you now can state the

579
00:36:22.440 --> 00:36:27.599
problem you're terrified about your four hundred thousand dollars quote

580
00:36:27.719 --> 00:36:30.960
turning into a six hundred thousand dollars project, and then

581
00:36:31.000 --> 00:36:33.480
your unique solution to that, which would be to fascinate,

582
00:36:33.559 --> 00:36:37.119
So it's captivate the problem, fascinates the solution to that problem,

583
00:36:37.599 --> 00:36:39.760
and then you can have a video or maybe just

584
00:36:39.880 --> 00:36:43.320
words that educate the customer on why your solution is

585
00:36:43.320 --> 00:36:47.199
superior to the competition. And then finally you submit an offer,

586
00:36:47.239 --> 00:36:51.840
whether it's a lead magnet or a consultation, or are

587
00:36:52.400 --> 00:36:56.599
some type of booking a call or appointment, or even

588
00:36:56.639 --> 00:36:59.239
selling a product if it happens to be.

589
00:36:59.400 --> 00:37:01.079
Something in e commerce.

590
00:37:01.920 --> 00:37:06.440
So the squeeze page is much more valuable than a

591
00:37:06.480 --> 00:37:11.000
website to getting prospects and to get leads. And by

592
00:37:11.039 --> 00:37:13.559
the way, a lot of people now are starting to

593
00:37:13.599 --> 00:37:18.559
put squeeze pages as subpages to their website just to

594
00:37:18.639 --> 00:37:22.360
have another place for people to go where you're identifying

595
00:37:22.360 --> 00:37:24.480
that the problem they have, which is really what they

596
00:37:24.480 --> 00:37:28.320
care about, you know, clients and customers and prospects.

597
00:37:28.360 --> 00:37:30.880
They care about themselves. They don't care about us.

598
00:37:30.880 --> 00:37:33.079
They don't care about how great we say we are

599
00:37:33.800 --> 00:37:37.400
or anything like that. They care about solving their problems,

600
00:37:38.000 --> 00:37:40.679
their issues, and they want to have that trust and

601
00:37:40.719 --> 00:37:42.880
confidence in whoever they're dealing with.

602
00:37:43.880 --> 00:37:49.039
Totally, So what's the difference between because I know some

603
00:37:49.039 --> 00:37:51.519
people are thinking this right now, a squeeze page and

604
00:37:51.679 --> 00:37:54.880
landing page, because everybody talks about landing pages, because that's

605
00:37:54.920 --> 00:37:57.719
the that's the buzzword right.

606
00:37:58.400 --> 00:38:04.039
Well, you know, there shouldn't be any difference really, But

607
00:38:04.440 --> 00:38:07.920
the landing pages that I see are really just you know,

608
00:38:08.559 --> 00:38:13.519
a page where the Google AD or the Facebook AD

609
00:38:13.679 --> 00:38:17.360
might solve the problem and then it's a quick conversion

610
00:38:17.400 --> 00:38:21.639
to whatever that.

611
00:38:20.000 --> 00:38:25.559
That landing page is prepared for.

612
00:38:25.880 --> 00:38:28.639
So, for example, if you have a Google AD and

613
00:38:28.679 --> 00:38:31.639
then that Google ad goes to a just a small

614
00:38:31.840 --> 00:38:34.800
landing page that says book and appointment something like that,

615
00:38:35.480 --> 00:38:40.280
or or buy this product, great, that's what it does.

616
00:38:40.280 --> 00:38:43.639
But the problem is is that it doesn't really you

617
00:38:43.679 --> 00:38:46.079
can't fit the conversion formula in a Google AD.

618
00:38:46.119 --> 00:38:48.719
You could put the problem in the Google.

619
00:38:48.440 --> 00:38:51.320
AD and they have the problem repeated and the solution

620
00:38:52.480 --> 00:38:55.199
with the educated offer on a landing on a squeeze

621
00:38:55.199 --> 00:38:56.480
page that works.

622
00:38:57.360 --> 00:39:01.920
But you know, landing pages are just really the ones

623
00:39:01.920 --> 00:39:02.480
that I've.

624
00:39:02.280 --> 00:39:05.039
Seen and the and the ones that my clients and

625
00:39:05.039 --> 00:39:10.239
and business owners talk about are really conversion pages. That's

626
00:39:10.280 --> 00:39:13.039
all they really are. You know that they don't. The

627
00:39:13.079 --> 00:39:16.199
squeeze page identifies the problem the customer has, offers a

628
00:39:16.280 --> 00:39:20.320
unique solution, educates them on how that solution is superior

629
00:39:20.400 --> 00:39:23.760
to the competition, and then and then closes with an

630
00:39:23.760 --> 00:39:27.199
offer and that's it full pots. And if you do

631
00:39:27.280 --> 00:39:30.960
that on a squeeze page, you'll definitely no question about it.

632
00:39:31.000 --> 00:39:35.320
Increased conversion, there's no doubt because you're you're you're addressing

633
00:39:35.360 --> 00:39:39.360
customers concerns, which all they care about. Great service, high quality,

634
00:39:39.400 --> 00:39:43.639
lowest price doesn't address their concern. Their concern is that

635
00:39:43.679 --> 00:39:46.280
they're going to be dealing with the right people. Uh,

636
00:39:46.400 --> 00:39:48.599
that they're that they that they are going to solve

637
00:39:48.639 --> 00:39:51.159
whatever problem it is that they have or concern that

638
00:39:51.239 --> 00:39:51.519
they have.

639
00:39:53.039 --> 00:39:53.239
Uh.

640
00:39:53.239 --> 00:39:57.639
And there's plenty of concerns in your in any industry, Yeah,

641
00:39:57.760 --> 00:39:58.360
people have.

642
00:39:58.440 --> 00:39:59.519
There's no question about it.

643
00:39:59.519 --> 00:40:01.880
If you could address those concerns, come up with a

644
00:40:01.960 --> 00:40:04.840
unique solution to those concerns, you're gonna win every time.

645
00:40:05.679 --> 00:40:09.199
And by the way, price becomes irrelevant when you solve

646
00:40:09.440 --> 00:40:10.800
a customers problem.

647
00:40:11.679 --> 00:40:18.039
That's true. You know people think business people, sales people

648
00:40:18.159 --> 00:40:22.800
that price is the most important thing. I always say,

649
00:40:22.800 --> 00:40:25.440
it's the story behind the price. And the story behind

650
00:40:25.440 --> 00:40:27.639
the price is exactly what you're talking about, you know.

651
00:40:27.719 --> 00:40:31.159
It's if you solve the problem, it doesn't matter what

652
00:40:31.239 --> 00:40:34.679
the price is. It doesn't And in the same token,

653
00:40:34.800 --> 00:40:37.280
the price doesn't matter if it doesn't solve the problem,

654
00:40:37.280 --> 00:40:38.960
it doesn't matter how good the price.

655
00:40:38.760 --> 00:40:41.880
Is, right, that's right, how low it is right exactly,

656
00:40:42.199 --> 00:40:46.840
and so but what happens is is everybody uses their

657
00:40:46.840 --> 00:40:51.400
website as kind of the place where people should go.

658
00:40:52.599 --> 00:40:57.599
And it's really a squeeze page. It's the ideal.

659
00:40:59.400 --> 00:41:02.800
It really the ideal of I'll call it a website,

660
00:41:03.039 --> 00:41:06.000
is really the ideal website to have. And then you know,

661
00:41:06.159 --> 00:41:08.880
you communicate that squeeze page. You could do it in

662
00:41:09.199 --> 00:41:13.119
drip campaigns. You can do it in in Google ads,

663
00:41:13.159 --> 00:41:16.199
you can do it in Facebook ads, you could do

664
00:41:16.239 --> 00:41:19.519
it in social media posts. I always recommend clients test

665
00:41:19.599 --> 00:41:23.239
their test their problem with social media posts, see what

666
00:41:23.280 --> 00:41:24.000
their action is.

667
00:41:24.559 --> 00:41:26.480
Yeah, you know, it's a.

668
00:41:26.440 --> 00:41:29.719
Good test, test before you before you spend money on advertising.

669
00:41:30.159 --> 00:41:31.119
It's a good test.

670
00:41:31.880 --> 00:41:36.079
Well, once again, great information. I know they can find

671
00:41:36.079 --> 00:41:38.440
out more about this and you can help them with

672
00:41:38.599 --> 00:41:43.320
these squeeze pages. So what's their next step the listener.

673
00:41:43.239 --> 00:41:46.360
Yeah, well, if they're interested in how to develop squeeze pages.

674
00:41:46.400 --> 00:41:48.920
By the way, we work with marketing companies or your

675
00:41:49.000 --> 00:41:53.079
marketing company, it doesn't matter, but we provide the content

676
00:41:53.159 --> 00:41:56.719
because what we found is is that marketing agencies, UH,

677
00:41:57.199 --> 00:42:01.599
don't really provide good content. They don't understand the conversion formula.

678
00:42:02.840 --> 00:42:05.920
They think that Facebook ads or Google Ads is the answer.

679
00:42:06.480 --> 00:42:10.800
They go right into it without any serious testing, and

680
00:42:11.480 --> 00:42:16.519
it's very cost and effective. So what we love to

681
00:42:16.559 --> 00:42:21.760
do with business owners is we'd love to do book

682
00:42:21.760 --> 00:42:25.360
interviews because we wrote a book called Powerful Business Strategy, which,

683
00:42:25.360 --> 00:42:27.639
by the way, you can get free online at nexttepcfo

684
00:42:27.679 --> 00:42:31.639
dot net. But if you go to nextep cfo net

685
00:42:31.639 --> 00:42:36.360
forward slash contact, you will come to a contact page

686
00:42:36.360 --> 00:42:38.760
where you can fill it out and then put in

687
00:42:38.840 --> 00:42:42.440
a message section book interview. And what the book interview

688
00:42:42.639 --> 00:42:44.360
is is it sixty minutes on zoom.

689
00:42:45.559 --> 00:42:47.039
I share strategies from.

690
00:42:46.880 --> 00:42:50.199
My book, which includes what we just talked about, squeeze pages,

691
00:42:50.960 --> 00:42:55.400
and then I ask a simple question. I asked, if

692
00:42:55.480 --> 00:42:58.079
a business owner in your industry were to implement this

693
00:42:58.159 --> 00:43:01.920
strategy that I presented, what would the impact be? And

694
00:43:01.960 --> 00:43:03.360
then I would document it for the book.

695
00:43:03.480 --> 00:43:09.760
That's it nice. I gotta tell you too that you

696
00:43:09.800 --> 00:43:12.840
know it's always amazing. I think next week is going

697
00:43:12.920 --> 00:43:16.320
to be even more amazing because people have to tune

698
00:43:16.360 --> 00:43:19.920
in to the adventures of Pipe man positively Pipemin segment

699
00:43:19.960 --> 00:43:22.320
on Monday at one pm Eastern Time here on W

700
00:43:22.440 --> 00:43:26.760
four c Y Radio, because we're going to talk about

701
00:43:27.000 --> 00:43:32.079
shark tank investors and what they always ask about. All right,

702
00:43:32.920 --> 00:43:33.840
we'll see you next week.

703
00:43:33.880 --> 00:43:38.719
Michael, thanks for having me, Thank you for listening to

704
00:43:38.920 --> 00:43:45.159
the Adventures of Pipelin on W for CUI Radio.